Fifty-six percent of consumers are already spending as if the economy is in a recession or making changes to prepare, according to a survey by
If you’ve spent a day managing a marketing budget, you’ll understand this: nothing generates more boardroom discussion than how to allocate those dollars. Do we
Experts Explored How to Align Value Propositions with Customer Expectations at the Gartner CSO & Sales Leader Conference, May 20-21 in Las Vegas Seventy-three percent
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
In 2025, CIOs Expect to Increase Investments in Cybersecurity, AI/GenAI, Business Intelligence and Data Analytics, and Integration Technologies/APIs On average, only 48% of digital initiatives
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