As marketers face growing pressure to prove how social advertising drives real revenue, platforms that can connect media spend to business outcomes are becoming essential
Leadership changes unify go-to-market execution and strengthen a performance-driven culture for the AI era. Invoca, the leader in revenue execution, announced two executive leadership updates. Katherine
Invoca has revealed new details about the technology behind its recently launched AI Messaging Agent, explaining how the company relied on the Databricks Data Intelligence
What if the dialogues you have with your customers could expose their secrets? What would they show? They could say, “We have transformed” in 2025.
AI Messaging Agent is a new two-way SMS engagement channel that helps qualify leads and grow revenue. Invoca, the leader in revenue execution, announced the launch
Study finds 77% accept AI when human support remains available, and 67% prefer human help for complex purchases. Meanwhile, 41% are actively influenced by generative
Fresh from the Symbl.ai acquisition, Merchant will lead M&A and corporate investments to deepen Invoca’s leadership in revenue execution. Invoca, the AI leader in revenue execution
AI-powered analysis of 60 million phone conversations reveals phone lead conversion rates of 37% across industries Invoca, the leader in AI-powered revenue execution platforms, announced the
New agentic AI capabilities orchestrate the buying experience across digital, voice, and messaging channels, empowering revenue teams to connect every step of the buying journey
Developed in collaboration with Google, the new solution enables marketers to use enhanced conversions to improve ROAS, CPA, and revenue from search, display and video
Signal AI Studio gives every marketer the power to rapidly train AI signals that accurately detect if calls to their businesses are leads and result
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