OpenAI’s Prism launch is positioned as a free, AI-native workspace for scientific writing and collaboration powered by GPT-5.2. It integrates drafting, real-time editing, LaTeX typesetting,
As marketing organizations plan for the year ahead, new research from Stensul suggests 2026 will mark a decisive shift in how companies invest in technology,
Jason Maynard’s appointment as CEO signals a practical shift at Qualtrics. His background is rooted in enterprise execution and revenue discipline, not category storytelling. Leaders
As ecommerce brands look to simplify their marketing stacks while still driving growth, platform consolidation paired with stronger human support is becoming a clear priority.
When G2 buys Gartner’s software assets, it rarely signals a routine portfolio shuffle. This week’s announcement that G2 will acquire three of Gartner’s most established
When the Stack Eats the Strategy MarTech Sprawl, Tool Misfit, and the Integration Tax Marketing failure rarely begins with a bad idea. It begins with
Leadership changes across marketing technology often signal how companies are preparing for the next phase of industry transformation. NextRoll Names Vibhor Kapoor Chief Executive Officer
AI has emerged as the biggest disruptive force in retail marketing in 2026. What began as a series of pilot initiatives has now become the
As buyer discovery increasingly shifts from traditional search engines to AI generated answers, a new category of marketing technology is emerging to help brands stay
CES 2026 was a reality check for how quickly marketing, media, and technology are collapsing into a single operating system for growth. Behind the hardware
As enterprise marketing teams face rising pressure to produce more content across more channels, the challenge is no longer just speed. It is how to
GeoGen.io has announced the public launch of its enterprise API suite, a move that signals how brand visibility is being redefined in an AI driven
Aurora Mobile Limited, a leading provider of customer engagement and marketing technology services in China, announced that it has entered into a strategic partnership with
Marketing tech isn’t just about stacking up more tools. That era’s over. We’ve hit a shift. By 2026, the teams that really make an impact
Marketing technology keeps getting smarter.Dashboards load faster.AI features arrive almost monthly.Integrations multiply. Yet many professionals still pause mid-task and think: Why does this feel heavier
OpenAI is reportedly in advanced discussions to raise $100 billion in a new funding round, a move that could reshape the global landscape of AI
Marketing operations teams are under pressure from every direction. Campaign complexity is rising. Channel fragmentation continues. Customer expectations grow more personalized by the quarter. In
Marketing technology will enter a whole new phase in 2026, a phase characterized by less automation and more intelligence in motion. Google’s Gemini 3 Flash
Fuel up with free marketing tech insights
