
Kantar Finds APAC Marketers Boost Video and Influencer Spend for 2026
A new wave of investment is reshaping the Asia Pacific advertising landscape as APAC marketers signal stronger spending intentions across online video, e commerce, and

A new wave of investment is reshaping the Asia Pacific advertising landscape as APAC marketers signal stronger spending intentions across online video, e commerce, and

Content has been the main driver of the digital economy. However, by 2025, content would go beyond being just a business tool. It turned into

In a move that advances the capabilities of contact center intelligence and customer experience technology, Amazon Connect has introduced a new suite of AI powered

Asiacell, Iraq’s leading telecommunications and digital services provider, has entered into a strategic partnership with Evam, a global leader in real-time customer engagement and journey

Organizations of every size are now turning to artificial intelligence (AI) to gain insights for decision-making, automate repetitive activities, and improve the effectiveness of customer

GoDaddy is packing even more agentic AI power into its recently launched Airo.ai online experience with the addition of six brand-new AI agents. Building on the

Fifty-six percent of consumers are already spending as if the economy is in a recession or making changes to prepare, according to a survey by

Partnership will help marketing and creative teams solve workflow challenges and scale marketing Gradial and Stagwell to launch a joint go-to-market business partnership leveraging each

Picture this: you reach out to customer support, and before you type a full sentence, the system remembers your last interaction, understands what you want,

Compliant, a leading provider of data integrity signals in digital media, announced the release of its Agentic AI Suite for Media. This new standard for

New partnership enables Context to deliver greater client value by helping brands understand, measure and improve how they appear in AI-generated answers on ChatGPT, Gemini, Claude,

Airtory, a leading creative management platform known for its high-performing rich media advertising capabilities, has announced a strategic partnership with CultureSync Media to elevate immersive

Comviva has taken a major step forward in its MarTech roadmap with the launch of its GenAI-powered MobiLytix® Real Time Marketing (RTM) platform, introducing a

Stagwell is advancing its vision for the future of marketing with the introduction of new privacy protective technology developed in partnership with Harvard University’s OpenDP

New research from SalesFuel’s latest AudienceSCAN dataset shows that mobile advertising is emerging as the most influential driver of Black Friday purchasing decisions, underscoring a

New data from Vividata’s Fall 2025 Study of the Canadian Consumer reveals a significant shift in how Canadians approach Black Friday and Cyber Monday, marking

Zeta Global is signaling an ambitious new chapter in the AI marketing cloud landscape as the company lifts its financial guidance for both 2025 and

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
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