
Martech Weekly Roundup: Trends and Innovations Roundup | 23-Jan-2026
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

Leadership changes at compliance focused technology companies often signal broader shifts across the digital advertising market, and the appointment of a new chief executive at

As brands accelerate toward AI-driven personalization and real-time customer engagement, reliable data activation has become a strategic requirement rather than a back-end concern. This shift

As small businesses look ahead to the coming year, a sense of cautious optimism for 2026 is emerging, tempered by significant uncertainty about growth, costs,

DealerBuilt has introduced the Lightyear Enterprise Retail Cloud, a new platform designed to modernize how large automotive dealer groups manage sales, inventory, and accounting across

As enterprise marketing teams face rising pressure to produce more content across more channels, the challenge is no longer just speed. It is how to

As B2B marketing leaders face mounting pressure to prove financial impact, Channel99 has introduced a new capability aimed at reshaping how paid search performance is

As marketers push for more consistent measurement and outcome based optimization across channels, the digital advertising industry is facing growing integration complexity. IAB Tech Lab

As marketers face growing pressure to prove how social advertising drives real revenue, platforms that can connect media spend to business outcomes are becoming essential

As customer experience becomes a primary competitive differentiator, organizations are under pressure to turn feedback into action faster and more consistently. Deeto has announced a

Influencer marketing is increasingly intersecting with AI driven discovery, and platforms that can deliver trust and scale are gaining traction among enterprise brands. Statusphere has

ServiceNow has unveiled major enhancements to its global Partner Program, signaling a clear push to accelerate enterprise-grade AI agent innovation. Announced at ServiceNow Partner Kickoff

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

As marketers generate more personalized content than ever before, the challenge has shifted from creation to orchestration. In response, Optimove has introduced AI Content Decisioning,

Unmatched omnichannel execution and AI-enabled automation deliver speed and real-time decisioning for brands Acosta Group‘s Connected Commerce team and CommerceIQ have joined forces, harnessing the distinct strengths of both organizations

Neuravision AI has announced its entry into the AI video production market. The next-generation platform brings together video generation, editing, and cinematic post-production within a single

A new no-code product that empowers marketers to operate as Positionless Marketers: designing, launching, and optimizing gamified loyalty experiences independently, without engineering, while protecting profit

Two AI-powered solutions redefine how 2,000+ specialist medical publishers and healthcare advertisers connect—securely, compliantly, and at scale. Doceree, the only AI-powered Operating System for healthcare
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