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Tag: Martech News

WebMD Ignite: Smarter Ad Targeting Tech

WebMD Ignite: Smarter Ad Targeting Tech

WebMD Ignite, a leading full-service growth partner for organizations in the healthcare industry, announced Ignite Programmatic, a suite of advertising capabilities designed to deliver zero-waste

Marchex, Microsoft Team for Cloud AI Solution

Marchex, Microsoft Team for Cloud AI Solution

Marchex, which harnesses the power of AI and conversational intelligence to drive operational excellence and revenue acceleration, announced that it has signed an agreement to

CTV Data Boosts Ad Impact, Nexxen Study Shows

CTV Data Boosts Ad Impact, Nexxen Study Shows

MAGNA, the media intelligence and investment unit within IPG Mediabrands, and Nexxen, a global, flexible advertising technology platform with deep expertise in data and advanced

GroupBy Boosts eCommerce with adCAPTCHA Tech

GroupBy Boosts eCommerce with adCAPTCHA Tech

GroupBy Inc., a SaaS-based eCommerce search and product discovery leader, announced a strategic partnership with adCAPTCHA, a cutting-edge security verification platform. This collaboration aims to

VLITT Joins the Alliance for Open Media

VLITT Joins the Alliance for Open Media

The Alliance for Open Media (AOMedia) announced that VLITT, provider of energy-efficient video processing and compression solutions, has joined the Alliance. As a member of AOMedia, VLITT

Lyte Fiber Upgrades CX with GOCare, Dialpad Tech

Lyte Fiber Upgrades CX with GOCare, Dialpad Tech

GOCare, a leading SaaS provider of digital experience software, announced that Lyte Fiber, a fiber-focused internet service provider based in Texas, has selected GOCare’s and Dialpad’s

Horizon Media Launches One Horizon, New Ad Agency

Horizon Media Launches One Horizon, New Ad Agency

Horizon Media, the largest U.S. media agency and the largest independent agency globally, unveiled One Horizon, an innovative, full-service, general-market advertising agency. This new agency

SurgePays' ClearLine Platform Integrates with Clover POS

SurgePays’ ClearLine Platform Integrates with Clover POS

SurgePays, Inc. has fully integrated its ClearLine software marketing platform with Clover‘s powerful point-of-sale (POS) system, bringing cutting-edge marketing tools to small- and medium-sized businesses (SMBs) and allowing them