Kaltura the Video Experience Cloud, today released a new report ‘The Marketing Power of Video-Based Experiences and AI in 2025’, examining the marketing power of video-based experiences, such as webinars, virtual and hybrid events, community hubs, podcasts, video web experiences, and…
WebMD Ignite, a leading full-service growth partner for organizations in the healthcare industry, announced Ignite Programmatic, a suite of advertising capabilities designed to deliver zero-waste campaigns for healthcare marketers. Ignite Programmatic harnesses vast proprietary intent data, including healthcare content engagement…
Marchex, which harnesses the power of AI and conversational intelligence to drive operational excellence and revenue acceleration, announced that it has signed an agreement to join the Microsoft Cloud AI Partner Program, including the ability to transact through Microsoft Azure…
MAGNA, the media intelligence and investment unit within IPG Mediabrands, and Nexxen, a global, flexible advertising technology platform with deep expertise in data and advanced TV, announced the release of a proprietary report – The Intersection of Audience Data + Creative…
Wix.com Ltd. the leading SaaS website builder platform globally1, announced the launch of the AI Site-Chat – designed to serve as a virtual agent for customers. With the AI Site-Chat, businesses can connect with visitors 24/7, answer their questions, and provide…
GroupBy Inc., a SaaS-based eCommerce search and product discovery leader, announced a strategic partnership with adCAPTCHA, a cutting-edge security verification platform. This collaboration aims to elevate digital customer experiences by combining robust security measures with highly personalized product discovery shopping…
Box, Inc. the leading Intelligent Content Management platform and Adobe announced a partnership that will redefine how digital media is managed, created and shared in the enterprise. Adobe Express will be generally available as the default image editor in Box,…
GTT Communications, Inc., a leading networking and security as a service provider for multinational organizations, has announced the appointment of Sara Seegers as senior vice president and channel partner chief for its indirect channels business in the Americas Recommended MarTech Insights…
The Alliance for Open Media (AOMedia) announced that VLITT, provider of energy-efficient video processing and compression solutions, has joined the Alliance. As a member of AOMedia, VLITT will collaborate with the Alliance’s community of internet and media technology member companies to drive open standards…
To overcome a growing skills gap, rising costs and limited resources, two-thirds of customer service operations plan to use artificial intelligence (AI) in their cloud-based Workforce Engagement Management (WEM) applications to help agents better engage customers in the next three…
GOCare, a leading SaaS provider of digital experience software, announced that Lyte Fiber, a fiber-focused internet service provider based in Texas, has selected GOCare’s and Dialpad’s integrated digital experience and UCaaS platforms to elevate its customer experience strategy. Recommended MarTech Insights…
GumGum, the contextual-first technology leader transforming digital advertising with AI-powered, non-invasive data and media solutions, is proud to announce that it has achieved SOC 2 compliance for the GumGum Platform™ and its core offerings—GumGum Contextual, GumGum Attention, and GumGum Creative.…
Horizon Media, the largest U.S. media agency and the largest independent agency globally, unveiled One Horizon, an innovative, full-service, general-market advertising agency. This new agency underscores Horizon Media’s evolving vision and commitment to offering sophisticated, integrated solutions that harness the…
SurgePays, Inc. has fully integrated its ClearLine software marketing platform with Clover‘s powerful point-of-sale (POS) system, bringing cutting-edge marketing tools to small- and medium-sized businesses (SMBs) and allowing them to elevate customer engagement and loyalty. Recommended MarTech Insights and News : Noetic Consultants Launches AI…
Noetic Consultants, a leading woman-owned marketing and leadership firm, introduces “Mastering AI for Brand Building and Marketing Content Creation,” a groundbreaking hands-on training program designed to revolutionize content creation strategies. Recommended MarTech Insights and News : Locality Invests in Media Solutions…
Juice Media, a leading omnichannel performance media and advertising services platform, has launched the Juice Media Portal (JMP), an enhanced Marketing Mix Modeling (MMM) tool that empowers marketers with predictive analytics and actionable insights. JMP helps businesses optimize their budgets…
Fullpath, automotive’s leading Customer Data Platform (CDP), and CallRevu, a leading provider of communication solutions, are excited to announce a powerful new integration to deliver richer insights and smarter targeting capabilities for automotive dealerships. The integration enables Fullpath’s CDP to…
SalesHood, a purpose-built revenue enablement platform, announced new and innovative features designed to transform how marketers and enablement teams manage and optimize sales content. These new capabilities, powered by advanced Generative AI technology, empower sales teams to save time, enhance…