In a fast evolving retail landscape where economic pressure continues to shape shopper priorities, understanding how APAC consumers will behave in 2026 has become critical
NielsenIQ, a global leader in consumer intelligence, released its CMO Outlook: Guide to 2026 report, revealing how chief marketing officers (CMOs) are navigating a critical inflection
NielsenIQ (NIQ), a leader in consumer intelligence, announced the launch of its enhanced FMCG E-commerce Measurement Solution in Indonesia, Singapore, and Thailand. Developed specifically for
As consumers balance celebration with caution amid inflation and shifting priorities, NIQ provides data to help retailers plan for a prosperous holiday season NielsenIQ (NIQ),
NielsenIQ, a leader in consumer intelligence, in collaboration with World Data Lab (WDL), reveal that Generation X is emerging as a trillion-dollar consumer powerhouse in
NielsenIQ, a leading consumer intelligence company, announces the expansion of NIQ Activate, a leading customer insights and analytics offering, that has successfully enabled retailers and
NielsenIQ (NIQ) has announced a strategic appointment in its retail media leadership with Drew Dabbelt stepping in as Vice President of Retail Media for NIQ
NielsenIQ (NIQ), a leading consumer intelligence company, unveiled The Business Resiliency Playbook: Decoding the signals and shocks that shape consumer behavior. The playbook outlines potential
NielsenIQ (NIQ) a leading consumer intelligence, company, announced the acquisition of Mtrix, a leading Brazilian SaaS company that delivers end-to-end visibility across the indirect distribution
The first-of-its-kind collaboration is a boon for brands and retailers, enhancing Novi’s AI models, streamlining certifications and badging, and more easily identifying revenue opportunities for
NielsenIQ (NIQ) is proud to announce that Mohit Kapoor, Chief Technology Officer, was named Executive of the Year at the inaugural Global Tech & AI Awards.
With private label stigma waning, global sales growth surges 4.3% year-on-year Top 10 global brands outpace private labels with +4.8% sales growth Retailers and manufacturers
Optia Data, a leading provider of intelligent analytics and insights automation for the Consumer Packaged Goods (CPG) industry, announced its inclusion in the NielsenIQ Partner
NielsenIQ, the world’s leading consumer intelligence company, announced the launch of its new Strategic Analytics & Insights organization. By integrating Advanced Analytics Consulting, Consumer &
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
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