As referral traffic from search engines and social networks plummets and paid acquisition costs soar, brands must prioritize direct customer relationships to deepen engagement, drive repeat conversion and grow loyalty — factors that ultimately contribute to increased customer lifetime value…
TrueLink’s strong deep linking technology directs users to designated in-app content from any platform or environment Adjust: Leading Measurement and Analytics Company Leading measurement and analytics company Adjust unveiled TrueLink, a solution for mobile app marketers to create branded and personalized linking experiences…
QOIBest, a global leader in Progressive Web Apps (PWA) technology, has enhanced its global service network by opening a new office in Hong Kong. The new location adds to QOIBest’s other continental headquarters in London, providing the firm with new…
Continues longstanding commitment to developing and advancing standards and organizations critical to web and internet operations Akamai, the cloud company that powers and protects life online, announced that it has joined the Streaming Video Technology Alliance (SVTA) as a Principal…