As brands seek more accountable and data driven ways to invest in sports media, new intelligence partnerships are reshaping how sponsorship and advertising decisions are
etaily, the Philippines’ digital-native retail platform, has secured new strategic investments led by Japan’s Sumitomo Mitsui Banking Corporation (SMBC), through its SMBC Asia Rising fund,
ATTEX Data spins out from Tobii AB, strengthening its position for future collaborations with global media groups WPP Media, the world’s largest marketing communications company,
Piloted with Roku, Samsung, and Scripps, the bespoke collaboration leverages Criteo commerce signals and WPP Media’s Open Intelligence to allow advertisers to enhance both reach
Privacy-first, AI-ready data collaboration delivers smarter media planning and measurement for advertisers across TV, streaming, and digital media Samba TV, the global leader in AI-driven
Connected by WPP Open, WPP Media unites media, data and production capabilities to deliver creative personalization at scale for advertisers. WPP strengthened its position as
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