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In a landmark move set to redefine how brands engage with the future of search, AdLift announced the launch of Tesseract, an innovative AI-driven platform. Tesseract is the first-ever tool designed to help brands, agencies, and marketers track and amplify…
Cadent, the predictive advertising company, announced the expansion of its market leading predictive advertising capabilities by unifying its advanced artificial intelligence (AI) and machine learning (ML) infrastructure on Google Cloud. Cadent will integrate over 22,000 AI and ML models onto…
JayMarc Homes, a premier custom home builder in the Greater Seattle area, has selected MatrixPoint Consulting, a data-centric marketing and media strategy firm, to lead its strategic marketing initiatives. The partnership will focus on enhancing JayMarc’s brand presence, refining its digital marketing strategy,…
Powered by deep learning, AI Personas frees advertisers from static audience targeting to reach untapped customers in real-time Cognitiv, the leading advanced performance partner powered by deep learning, announced AI Personas, a first-of-its-kind solution that transforms real-time consumer behavior data…
GlobalSign also announces partnership with Valimail to improve DMARC certificate issuance GMO GlobalSign, Inc. a global Certificate Authority (CA) and leading provider of identity security, digital signing and IoT solutions, launched its line of Verified Mark Certificates. GMO GlobalSign’s Verified…
New AI Advancement Automates the Gap Between Insight and Action, Driving Greater Precision and Higher ROI Zeta Global, the AI marketing cloud, unveiled ‘Zeta Answers,’ an AI-powered intelligence framework that automates complex tasks by turning marketing insights into answers, answers…
Gannett Co., Inc. announced an agreement with XPR Media, a dynamic content and distribution platform for the distribution of press releases across the USA TODAY Network of more than 200 publications nationwide. The partnership will leverage Gannett’s extensive media network and…
Veteran SaaS revenue leader joins executive team to accelerate growth and scale go-to-market efforts. TextUs, the industry leading text messaging platform that transforms how businesses convert leads into revenue, is pleased to announce the addition of Chad Prezlomski as Senior…
Zixi, a global leader in IP video delivery, and Uplynk, the streaming platform trusted by major media brands, have announced a strategic partnership that empowers broadcasters, content owners, and distributors to scale high-quality streaming operations while accelerating the industry’s shift…
Doubles company coverage of Bloomberg’s {ALTD<GO>} and empowers Bloomberg Terminal clients to generate deeper insights and make more informed investment decisions using alternative data Bloomberg announced the availability of Similarweb‘s web traffic data on the Bloomberg Terminal via {ALTD<GO>}, significantly…
Global partnership will see sustaintech platform’s carbon evaluation technology integrated into IAS’s platform, enabling marketers to measure their media’s environmental impact alongside quality and attention metrics Integral Ad Science (IAS), a leading global media measurement and optimization platform, and Impact Plus,…
Everstage, the leading modern sales performance management platform, announced the launch of its newest product: Everstage Planning. Designed for enterprise needs, Everstage Planning empowers organizations to manage territory, quota, and capacity with precision, therefore expanding Everstage’s offerings beyond Incentive Compensation Management…
Barchart, a leading provider of market data, software and technology services to the commodity, media and financial sectors, has announced the release of its next-generation cmdtyView for Excel Add-In, bringing a modern, cross-platform solution to commodity traders, analysts and risk…
Building on agency’s track record on TikTok, new MMM badge solidifies Tinuiti’s role in delivering deeper, signal-resilient TikTok data into brands’ MMM efforts Tinuiti, the largest independent full-funnel marketing agency in the U.S. across the media that matters most, announced…
Commissionly enhances Fullcast’s RevOps platform with integrated sales commission management capabilities. Fullcast, the leading RevOps platform for end-to-end Go-to-Market (GTM) planning and execution, announced its acquisition of Commissionly, a UK-based pioneer in cloud-based sales commission management. This acquisition marks a…
Industry pioneer to accelerate programmatic growth strategy across in-store advertising platforms at ISM and Vibenomics Mood Media, the global leader in experiential media solutions, announced the appointment of David Simon as EVP of Advertising for Mood Media and President of Vibenomics and In-Store Marketplace…
Together, Xiaomi and Moloco Will Further Enhance Global Ad Performance Optimization with Advanced Machine Learning Technology Moloco, a leader in operational machine learning (ML) and advertising technology, announced a global strategic partnership with Xiaomi’s International Internet Business Department. As a…
Now, Fortune 500 marketers can efficiently plan, launch, and optimize end-to-end social campaigns faster and more accurately—while also radically simplifying the content supply chain to achieve world-class, “always-on” dynamic content orchestration at scale. Innervate, the dynamic content orchestration company, announced…
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