Konecta has taken another major step in advancing Customer Experience transformation by forming a new alliance with CrewAI, the company known for its multi agent orchestration technology. this collaboration aims to reshape the way businesses combine human knowledge with the expanding capabilities of AI, bringing together operational efficiency, customer centric focus, and data driven intelligence across every stage of interaction.
The agreement also positions Konecta as CrewAI’s primary consulting and implementation partner in Europe and Latin America. Organizations in those markets will benefit from Konecta’s advisory strength and delivery expertise as they explore how to design, test, and scale advanced agentic orchestration models.
Marketing Technology Insights: ZEPIC the First AI Platform To Turn Every Instagram Interaction Into a Revenue Win
CrewAI offers a platform where different specialized AI agents work together to manage complex processes that would otherwise involve several human specialists. Through this coordinated approach, businesses can automate lengthy operational workflows. One illustration highlights how a commercial proposal can be produced automatically, from gathering client details and designing a narrative to building presentations and modeling pricing, all handled seamlessly by a connected group of AI agents.
This partnership forms the backbone of Konecta’s new Agentic AI model approach. Using CrewAI’s Agent Management Platform, Konecta aims to provide a secure and standardized framework that allows companies to adopt autonomous agents at scale, increasing both effectiveness and speed across enterprise processes and customer facing operations.
The collaboration will support transformation in multiple industries where Konecta already has a strong presence including telecommunications, financial services, utilities, and retail. At the same time, it will enhance Konecta’s own internal functions such as procurement, HR, legal, finance, and more. A practical example is seen in employee onboarding. When a new employee signs their contract, a coordinated set of AI agents handles data extraction, issues credentials, assigns equipment, and prepares a tailored onboarding plan. These improvements allow employees to devote more time to high value and innovative tasks.
Another successful project demonstrates how this partnership is already driving operational change. By adopting CrewAI’s capabilities, Konecta was able to automate voice agent quality testing for a major food delivery company. The automated process completed 1000 full test conversations covering 60 different scenarios. The validation time fell from 74 hours to only three hours, marking a 96% improvement.
Marketing Technology Insights: Vendasta Names Mark Brodahl CRO To Drive Global Growth
Konecta has introduced a dedicated Centre of Excellence to reinforce capabilities related to CrewAI. This internal hub will establish standards, oversee certification, and ensure that automation strategies are consistently applied across business areas. The company estimates that between 30 percent and 40 percent of its customer base will experience benefits from CrewAI powered solutions within the next year.
“Agentic AI marks a fundamental shift in how businesses operate. It’s not about replacing people, but about amplifying human intelligence through governed, data driven orchestration,” said Nourdine Bihmane, CEO of Konecta. “CrewAI’s platform enables us to unite human expertise, CX excellence, and responsible AI into a single, intelligent ecosystem that drives continuous optimization and measurable impact. Together, we’re setting a new global benchmark for scaling intelligent operations built on trust, transparency, and purpose.”
“CrewAI enables enterprises to quickly put AI agents into production so businesses can see their clear benefits, with agentic systems that are easy to use, trusted by design, and ready to scale,” said João Moura, CEO and Founder of CrewAI. “Konecta embodies that same philosophy. With their operational depth and experience, and our technology, we’re turning the promise of intelligent operations into tangible, measurable reality, built for scale and built to last.”
Marketing Technology Insights: NuORDER by Lightspeed Extends Nordstrom Partnership for Data-Driven Wholesale
For media inquiries, you can write to our MarTech Newsroom at info@intentamplify.com
