Latest Marketing Tech Insights: Trends and Innovations Roundup

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds, and automation. Whether you’re an experienced professional or new to the field, our insights are here to keep you informed and inspired. Let’s explore the exciting world of marketing technology together!

Here’s a roundup of recent highlights: How Companies Are Transforming Marketing

Globant Partners With Google Cloud to Drive AI and Cloud Transformations

AdPlayer.Pro, a worldwide provider of SaaS video ad tech solutions has announced another round of crucial upgrades in its flagship technologies.

According to the official announcement, the latest enhancements primarily concerned the functional core of AdPlayer.Pro’s video ad server, as well as the company’s video hosting platform.

FirstLight Launches the Next Phase of Its Unified Communications Evolution

HubSpot Launches New and Enhanced AI Agents at Spring 2025 Spotlight

Business is moving at warp speed, and go-to-market teams are struggling to keep up. Marketing tactics that worked last year are now obsolete. Sales playbooks that used to be reliable are outdated. Customer service expectations have skyrocketed beyond what most teams can handle.

PropellerAds Achieves ISO 27001:2022 Certification

AdTech Holding proudly announces that its flagship project PropellerAds, a global leader in performance-driven advertising solutions, has completed the ISO 27001:2022 re-certification audit conducted by the Cyprus Certification Organization. This certification further emphasizes PropellerAds’ unwavering dedication to global best practices in information security management.

In conclusion, the MarTech landscape continues to evolve rapidly, with companies embracing innovative technologies to enhance their marketing strategies and deliver exceptional customer experiences. We’ll keep you updated on the latest developments, so you can leverage these insights to drive your own success in this dynamic field. Stay tuned for more exciting news and trends in the world of marketing technology!

For media inquiries, you can write to our MarTech Newsroom at news@intentamplify.com