
Yieldmo Expands Patent Portfolio to Advance Creative Intelligence
Yieldmo, a leading advertising platform helping brands improve digital ad experiences through creative tech and AI, announced the expansion of its intellectual property portfolio with

Yieldmo, a leading advertising platform helping brands improve digital ad experiences through creative tech and AI, announced the expansion of its intellectual property portfolio with

Enhanced DTC, TVE apps to launch in summer 2025 NESN, New England’s premier sports network, announced that it has selected global digital solutions leader ViewLift to

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

LG Ad Solutions, a global leader in connected TV (CTV) and cross-screen advertising, announced findings from “The Big Shift 2025” – the company’s fourth installment

Evans to Lead U.S. Sales Organization at LG Ad Solutions LG Ad Solutions, a global leader in connected TV and cross-screen advertising, announced the appointment

She Runs It, CodeHouse, and TransTech Social leverage GumGum’s innovative In-Video ad suite for increased brand awareness. GumGum, the contextual-first technology leader transforming digital advertising,

LG Ad Solutions enters a multi-year licensing deal with Zenapse with the intent to bring AI-powered emotionally intelligent insights and targeting to connected television (CTV)

Report Celebrates Centennial of First Public TV Demonstration and Explores the Future of CTV Advertising TripleLift, the Creative SSP transforming digital advertising with innovative technology

Data-driven, end-to-end platform enables marketing strategies that ensure compliance while maximizing impact across display, linear & Connected TV Innovative integration with leading healthcare analytics company

AdRoll, a leading marketing and advertising platform that helps business-to-consumer brands grow, announced the launch of its Connected TV (CTV) offering. This offering expands AdRoll’s

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

LG Ad Solutions, a global leader in connected TV and cross-screen advertising, announced a new integration with Amazon Publisher Services (APS) that enables marketers to

Nexxen, a global, unified advertising technology platform with deep expertise in data and advanced TV, announced an expansion of its partnership with Tubi, Fox Corporation’s

Mondelez, a global leader in the snack industry, has achieved groundbreaking success with an innovative Connected TV (CTV) campaign, conceptualized and executed by Kargo in

New report reveals factors like hours of viewing and ad load are leveling off, signaling the opportunity for smarter discovery, retention, and monetization strategies Wurl,

The partnership enhances HAWK DSP’s capabilities, enabling omnichannel activations and offering access to smartclip’s premium global inventory. HAWK DSP by Azerion, a leading platform for

Adjust Gaming App Insights 2025 report details data-backed growth opportunities for marketers amid shifting engagement trends and monetization strategies Leading measurement and analytics company Adjust released

Nexxen, a global advertising technology platform with deep expertise in data and advanced TV, announced that it has appointed Masatsune Shironishi as its new Vice
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