Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
FreeWheel has introduced a major advancement for political advertisers by integrating leading voter and audience data providers directly into its streaming ad platform. Through new
MediaRadar has expanded its video intelligence capabilities across Connected TV, linear television, and social platforms, reinforcing its position as a leader in marketing analytics for
EMG has introduced a major expansion to its Maven streaming analytics platform with the debut of the Strategy Engine, a new tool built specifically to
LG Ad Solutions has released new research showing that the Smart TV Home Screen has become one of the most influential environments in Connected TV
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
TVIQ, the global leader in connected TV (CTV) revenue operations, announced the promotion of Miles Pretlove to Senior Director of Ad Operations. With Miles in
DIRECTV Advertising launched DIRECTV Elect, a next-generation digital platform powered by AI and designed specifically for political advertisers looking to reach connected TV (CTV) audiences. DIRECTV
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Partnership provides mission-driven organizations access to premium Connected TV ad placements, powered by Samsung Ads scale and the AdGood nonprofit marketplace Samsung Ads, the advanced
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
DoubleVerify has introduced a new set of streaming television innovations designed to enhance transparency and improve media quality across the fast-expanding world of Connected TV
Viant Technology Inc., a major force in connected TV advertising and programmatic media, has broadened its Direct Access program through a strengthened partnership with Magnite’s
Viant Technology Inc., recognized for its leadership in connected TV and artificial intelligence driven programmatic advertising, has secured a significant partnership with Molson Coors Beverage
Innovid has taken another step in advancing real time advertising performance by expanding its Harmony offering with a new capability known as Conversion signals. The
Aimy, a conversational AI cross-channel media buying platform brings premium video inventory to small and mid-sized businesses with AI-powered simplicity. Brand Networks has introduced major
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
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