
Cloudflare Went Down – and Martech Paid the Price
When Cloudflare experienced its recent global outage, the internet noticeably slowed down. Apps stalled, sites hesitated, and digital services paused just long enough to be

When Cloudflare experienced its recent global outage, the internet noticeably slowed down. Apps stalled, sites hesitated, and digital services paused just long enough to be

New research from Optimizely shows that forty two percent of consumers now trust AI generated summaries without clicking through to a website, signaling a major

MediaRadar has expanded its video intelligence capabilities across Connected TV, linear television, and social platforms, reinforcing its position as a leader in marketing analytics for

Agentio has raised forty million dollars in a Series B round to accelerate the global expansion of its AI native platform built for creator led

Customer expectations are moving faster than most brands can react. AI has raised the bar for speed, personalization, and convenience – and now customers expect

NielsenIQ, a global leader in consumer intelligence, released its CMO Outlook: Guide to 2026 report, revealing how chief marketing officers (CMOs) are navigating a critical inflection

New capabilities include Playbooks, Routines, Connectors, and Personality to empower every enterprise employee to easily design and scale automated workflows WRITER, the leader in enterprise

Scale Social AI, a marketing technology pioneer that turns authentic customer content into localized advertising, announced it has raised $1.3 million in pre-seed funding. The

AppsFlyer advances its evolution into the Modern Marketing Cloud, the foundation for unified, measurable, autonomous marketing in the AI era AppsFlyer announced the launch of

Cro Metrics, a leader in creating digital consumer experience, announced the launch of Ask Iris, an AI chat feature that transforms how organizations access and

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

DoubleVerify has published its 2025 Global Insights Report, offering a detailed look at how consumers and marketers around the world engage with today’s most dominant

LG Ad Solutions has released new research showing that the Smart TV Home Screen has become one of the most influential environments in Connected TV

A new Total Economic Impact study conducted by Forrester Consulting has found that enterprises using the Zeta Marketing Platform are seeing substantial financial gains driven

Smartly, the AI driven advertising technology platform, has introduced two new creative intelligence products designed to give marketers deeper visibility into how their ads will

A new survey from Iridio reveals that marketing leaders are heading into the coming year with heightened concerns about economic instability, prompting them to rethink

Marketing technology changes fast, but every once in a while, a new concept arrives that feels less like a trend and more like a shift

KOMI, the creator marketing company operating out of Los Angeles and London, has introduced a new platform designed to bring creators and brands together in
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