NRF 2026 made one thing unmistakably clear: loyalty is no longer what brands think it is. On a show floor packed with nearly 40,000 retailers
DXC Technology, a leading enterprise technology and innovation partner, announced its confirmation as a RISE with SAP Validated Partner. DXC is now among a select
SAP has revealed a major expansion of its artificial intelligence strategy for retail at NRF 2026, underscoring how deeply AI is becoming embedded in the
OpenText™ has expanded its strategic partnership with SAP by confirming that OpenText Core Content Management for SAP solutions has now received official certification for SAP
Snowflake, the AI Data Cloud company, and SAP SE, a global leader in enterprise applications and business AI, announced a new collaboration to enable organizations to
IBM has announced plans to acquire Cognitus, a Dallas-based SAP S/4HANA services provider, in a move aimed at strengthening its global SAP transformation capabilities. Cognitus,
The French footwear brand has strengthened its omnichannel operations with the NewStore Unified Commerce Platform and seamless SAP ERP integration built by Syntax NewStore, the
By integrating with SAP Commerce Cloud, Cymbio delivers Multi-Channel Expansion, an end-to-end marketplace automation solution, to help brands effortlessly scale their sales across hundreds of
Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation and a part of Ericsson, announced an expanded collaboration with SAP to
SAP SE announced that Sebastian Steinhaeuser has been appointed to join the SAP Executive Board. He will lead a newly formed board area called Strategy & Operations,
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Bringing together Vonage’s network APIs and SAP Business AI, the new collaboration aims to revolutionize enterprise intelligence, offering compelling business insights and immersive digital experiences
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