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MadConnect Enhances Connectivity for Smarter Audience Activation

MadConnect Enhances Connectivity for Smarter Audience Activation

MadTech, a product, and data-focused consultancy, announced significant advancements to its MadConnect platform, which is transforming platform-to-platform connectivity across the AdTech and MarTech ecosystems. With a deep focus on audience activation, MadConnect enables companies to unlock high-impact advertising and marketing…

Direct Digital Holdings Launches AI Council to Help Bridge the AI Gap for SMB Advertisers

Direct Digital Holdings Launches AI Council to Bridge the AI Gap for Small and Medium-size Business Advertisers

The new initiative aims to ensure SMBs and mid-market brands aren’t left behind in the digital marketplace Direct Digital Holdings, Inc., a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC (“Colossus SSP”) and Orange 142,…

Veritone to Divest Its Media Agency for up to $104 Million.

Veritone to Sell Media Agency for Up to $104 Million

Veritone, Inc., a leader in building human-centered enterprise AI solutions, announced that it has sold its media agency, Veritone One, LLC, to Insignia Capital Group (“Insignia”). Total consideration from the divestiture is up to $104.0 million, subject to certain closing…

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