
Latest Marketing Tech Insights: Trends and Innovations Roundup 14 Aug 2025
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

Transparent pricing model is primarily based on customer profiles and behaviors Treasure Data, the Intelligent Customer Data Platform (CDP) built for enterprise scale and powered

Legal & General (L&G), one of the UK’s leading financial services providers, has redefined customer engagement by integrating Tealium’s real-time Customer Data Platform (CDP) with Snowflake’s AI Data Cloud. With

Welcome to the Customer Data Platform (CDP), your marketing mission control, or reimagined e-mail box! As consumers hop between touchpoints faster than ever, the CDP

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

Treasure Data, a leader in intelligent Customer Data Platform (CDPs) designed for large-scale enterprises, has announced a significant advancement in its AI Agent ecosystem. This

Treasure Data, the Intelligent Customer Data Platform (CDP) built for enterprise scale and powered by AI, announced the availability of its custom and out-of-the-box AI

Redpoint Global, the Data Readiness Company, announced it has been named a Leader in the IDC MarketScape Worldwide Retail Customer Data Platform Software Providers 2025 Vendor

New capability pairs deterministic and probabilistic identity matching natively within the data warehouse to unify fragmented customer profiles As brands struggle to unify sprawling customer

Amperity, the AI-powered customer data cloud, announced that it has been positioned in the Leaders Category of the IDC MarketScape: Worldwide Retail Customer Data Platforms

New open-source connector allows AI assistants to interact directly with Treasure Data environment Treasure Data, the Intelligent Customer Data Platform (CDP) built for enterprise scale

Simon’s Composable AI Agents deliver new levels of insight, creative control, and speed to launch—surfacing hidden customer signals and real-world context to unlock true 1:1

In response to demand for its CDP Trade-Up program, Treasure Data also debuts the Migration Agent to accelerate CDP replacements up to 60% faster Treasure

Company Names New Chief Product Officer and SVP of Advertiser Partnerships Rokt, the leading ecommerce technology company using machine learning and AI to make transactions

In 2025, U.S. brands are no longer just running ads or posting content. They’re building connected journeys that follow the customer from their smartphone to

Treasure Data, the Intelligent Customer Data Platform (CDP) built for enterprise scale and powered by AI, announced that it has successfully achieved the Google Cloud Ready

A New Era of AI-Powered Customer Intelligence, Activation, and Revenue Optimization BlueConic, the leader in customer data and intelligence solutions, announced the launch of the

Collaboration to Leverage AI for Hyper-Personalized User Experiences FirstHive, industry-leading data activation and AI-powered Customer Data Platform (CDP) solutions, and Infogain, a Silicon Valley-based leader
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