
GetWhys Unveils Unified Data Capabilities, Expands Research Database
Distinct, complementary data sources power GetWhys’ mission to deliver actionable, real-world insights for B2B GTM teams GetWhys, the B2B customer insights platform built to make

Distinct, complementary data sources power GetWhys’ mission to deliver actionable, real-world insights for B2B GTM teams GetWhys, the B2B customer insights platform built to make

Supermetrics, the leading Marketing Intelligence Platform, announced the acquisition of Relay42, a leading, real-time Customer Data Platform (CDP). The acquisition positions Supermetrics’ as the only

The new cloud-native digital archiving solution helps businesses centralize customer interactions, streamline compliance, and boost operational efficiency Smart Communications, the leading provider for cloud-based enterprise customer

Updated brand experience underscores Listrak’s leadership in person-first marketing automation and accelerating growth for leading retailers Listrak, the person-first marketing automation platform built to drive

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

According to research, 71% of surveyed business owners say they’re concerned about customer acquisition Intuit Mailchimp’s latest advancements are helping businesses navigate the challenge with

Bringing the vibe coding revolution to customer data engineering – accelerating identity resolution, improving accuracy, and eliminating manual overhead Amperity, the AI-powered customer data cloud,

Acxiom Salesforce Practice combines the strengths of Acxiom and RafterOne, enabling brands to activate insights across every cloud and touchpoint with a single partner Acxiom,

As part of their platform update, new offerings also include major enhancements for users of H2O for real-time predictive modeling, and a new self-service analytics option

Fresh Analysis Highlights Integration, AI-Readiness and Security as Shared Public Sector Challenges, with Significant Disparities in Adoption and Readiness Across Verticals The UK public sector

Cloud-based Solution Optimizes the Online Search Experience With Near Real-time Access to Data to Increase Efficiency of Marketing Efforts and Drive Sales Equifax has launched

Innovations to Care by Sprout will enable marketers to provide proactive, secure and insights-driven customer care on social. Sprout Social, an industry-leading provider of cloud-based

The partnership leverages dunnhumby’s AI-driven solutions and retail expertise and Bridg’s innovative identity resolution and collaborative media solutions dunnhumby, the global leader in AI customer

New platform automatically resolves data quality issues upstream to deliver accurate, AI-ready customer data in real time across the enterprise Redpoint Global, a leader in

New offering personalizes omnichannel campaigns for every HCP using predictive insights on prescribing behavior, not traditional personas ODAIA announced its entry into the omnichannel marketing

Joint customers can now achieve seamless, privacy-conscious data activation to improve digital advertising campaign performance and measurement across channels The Trade Desk, the global advertising

New AI solution transforms early ideas into consumer-ready product concepts in minutes–powered by proprietary data and generative AI Zappi, the leading consumer insights platform, announced

GTX Solutions LLC, a rapidly growing consultancy known for turning complex customer data into tangible business results, announced that it is expanding its services to
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