The SaaS unicorn welcomes a new CMO, CRO, and CSO to build on its go-to-market strategy and growth in the industry Marketing automation platform ActiveCampaign announced it has added Amy Kilpatrick as its new Chief Marketing Officer, Carine Roman as its Chief Revenue Officer, and Shay Howe as…
As referral traffic from search engines and social networks plummets and paid acquisition costs soar, brands must prioritize direct customer relationships to deepen engagement, drive repeat conversion and grow loyalty — factors that ultimately contribute to increased customer lifetime value…
Data Cloud can now surface insights from unstructured audio and video content to Agentforce, making them more contextually aware, knowledgeable, and adaptable to customer needs Salesforce, the #1 AI CRM, continues to build momentum with Data Cloud, the heartbeat of…
