Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Oracle and Google Cloud have deepened their collaboration to provide Oracle customers with access to Google’s most advanced AI models, beginning with Gemini 2.5, through
Aqfer, the marketing data Platform‑as‑a‑Service provider, has appointed industry veteran Bill Schild as its new Chief Executive Officer, a move the company says will accelerate
Luxury Retailer Elevates Customer Service Experience with Patented NLX Technology that Combines Voice, Chat and Visuals using Amazon Bedrock and Amazon Connect NLX, the AI
8×8, Inc., a leader in integrated business communications platforms for customer experience, has launched a groundbreaking global brand campaign titled “The Power of You™,” which
Selective pullbacks in discretionary spend are offset by rising intent as the broader economy gains strength Zeta Global, the AI Marketing Cloud, released the July
Edge Marketing, an award-winning full-service agency specializing in strategic marketing and public relations for the legal, accounting and professional services industries, is proud to announce
Meltwater, a leader in media and consumer intelligence, has launched GenAI Lens, a pioneering tool that gives businesses unprecedented insight into how their brands are
Datavault AI Inc., a leader in AI data experience, valuation, and monetization, announced the expanded commercialization of its flagship AI agents—DataScore® and DataValue®— built with
Walker Sands has introduced the AI Domain Impact Index, a new tool designed to help B2B organizations enhance their public relations strategies and measure effectiveness
Datapao, a leading consulting firm specializing in data and AI in Europe, achieved a successful funding round from Databricks, a global leader in data technologies
transcosmos hereby announces that the company has developed “trans-AI Analytics,” a generative AI-powered VoC (Voice of the Customer) insight solution in South Korea. trans-AI Analytics gains insight
Infobip has once again secured its position as a Leader in the 2025 Gartner Magic Quadrant for Communications Platform-as-a-Service (CPaaS), marking the third year in
Study finds 77% accept AI when human support remains available, and 67% prefer human help for complex purchases. Meanwhile, 41% are actively influenced by generative
A proprietary innovation combining AI and creativity, designed to help brands move beyond traditional KPIs and generate meaningful conversational engagement. Dailymotion Advertising, the video marketing
Appier, an AI-native SaaS company specializing in advanced AdTech and MarTech solutions, officially launches AdCreative.ai solution in Thailand. Powered by Generative AI, the platform helps Thai brands
Cimulate introduced CommerceGPT, the first AI-native platform built for agentic commerce. CommerceGPT introduces a new category of product discovery infrastructure, purpose built for the shift
The centuries have always wanted to ask questions later, so results are thus bound to be delayed. “Beyond surveys,” market research flips this modus operandi
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