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Weekly Roundup

Tag: Lotame

Publicis Groupe to Acquire Lotame for Enhanced Data Solutions

March 7, 2025

Present in 109 countries, Lotame is the #1 independent global data and identity solution, with more than 1.6 billion IDs and built on 100+ data sources. Combination

71 Percent of Marketers Use Data Collaboration Platforms, Study Finds

October 2, 2024

98% of marketers and agencies face data challenges, according to Lotame | Cint’s new global study, likely prompting widespread adoption of collaboration tools for solutions

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Tag: Lotame

Publicis Groupe to Acquire Lotame for Enhanced Data Solutions

71 Percent of Marketers Use Data Collaboration Platforms, Study Finds

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