Comviva has taken a major step forward in its MarTech roadmap with the launch of its GenAI-powered MobiLytix® Real Time Marketing (RTM) platform, introducing a
Stagwell is advancing its vision for the future of marketing with the introduction of new privacy protective technology developed in partnership with Harvard University’s OpenDP
New research from SalesFuel’s latest AudienceSCAN dataset shows that mobile advertising is emerging as the most influential driver of Black Friday purchasing decisions, underscoring a
New data from Vividata’s Fall 2025 Study of the Canadian Consumer reveals a significant shift in how Canadians approach Black Friday and Cyber Monday, marking
Zeta Global is signaling an ambitious new chapter in the AI marketing cloud landscape as the company lifts its financial guidance for both 2025 and
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Black Friday has always been loud. Endless promotions, overflowing inboxes, and last-minute “flash drops” all fight for attention. Next year will look very different. Not
Mixboard.cc announced the integration of nano banana pro into its whiteboard platform, enabling teams to generate professional visuals directly within their collaborative workspace. The nano banana 2 implementation marks
NemoVideo, an AI-powered creative Viral Marketing Video Editor that’s redefining how content creators, marketers, and businesses produce viral-ready videos. Designed to eliminate the grind of
PostcardMania, a $119 million marketing technology firm with 395 employees is pleased to announce a new partnership with Housecall Pro, a top-rated field service software platform
The World Advertising Research Center (WARC) and Mutinex, the world’s leading marketing mix modeling (MMM) platform, announced a landmark partnership that provides marketers with the most
Thanksgiving week has become the unofficial kickoff to the biggest shopping momentum of the year. Shoppers are already in the mindset of giving, gifting, and
Ooma has taken a significant step in strengthening its position in the business communications market by announcing a definitive agreement to acquire Phone.com, a move
NIQ has deepened its role in the marketing measurement landscape by joining TikTok’s Marketing Partners Program with a dedicated focus on Media Mix Modeling. The
Nativeads.ai has officially entered the market with a platform built to bring generative AI into the center of dynamic advertising, offering brands a new way
Stagwell is expanding its regional footprint with a new APAC headquarters in Singapore, unveiling a hub designed to fuel AI driven growth and marketing innovation
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
AI continues to reshape the creator economy, and new research from Later highlights just how deeply integrated the technology has become in both creator workflows
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