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Utiq Brings Telco-Powered Authentic Audiences to Onetag’s Platform

Utiq Brings Telco-Powered Authentic Audiences to Onetag’s Platform

Brands and agencies can now activate Utiq’s first-party identifier, enabling privacy-first, cookieless, advanced audience targeting capabilities, without the need for third-party cookies, fingerprinting or other probabilistic techniques. Utiq, the European adtech company with a fully consented, privacy-compliant, telco-powered first-party identifier,…

Onetag, Anonymised Partner for Privacy-First Ads

Onetag

Onetag, a leader in AI-powered programmatic advertising solutions, has announced a strategic partnership with Anonymised, a privacy-enhancing technology company specializing in ID-less activation and full programmatic capabilities, without the need for third-party cookies. This collaboration brings Anonymised’s innovative on-device data…