DoubleVerify, a global leader in media quality verification and ad performance optimization, has announced the expansion of its Artificial Intelligence powered brand suitability measurement to Meta Threads feed. This enhancement allows advertisers to gain deeper transparency into the context surrounding…
Adobe has officially announced the general availability of Adobe LLM Optimizer, a new enterprise-grade solution designed to help businesses increase their visibility across Artificial Intelligence powered chat interfaces and modern browsers. As consumers increasingly rely on generative AI platforms to…
TVIQ, a global leader in connected TV (CTV) revenue operations, has unveiled its new initiative, The Framework for Publisher Empowerment, aimed at reshaping the CTV monetization landscape. The framework provides a strategic roadmap for how inventory is owned, represented, and…
NetCarrier, a communications provider with more than 25 years of experience, has officially launched ConnectSmart, a next-generation voice automation solution designed to revolutionize how businesses manage calls, streamline workflows, and maximize every customer interaction. Built on NetCarrier’s expertise in communications…
Viamedia has officially rebranded as Viamedia.ai, signaling a bold shift from its television roots toward an AI-driven, omni-channel advertising platform. The transformation leverages the recent acquisition of LocalFactor, a tech-enabled digital advertising company, merging Viamedia’s scale and operator relationships with…
SJinn AI, a leader in automated video production, has unveiled a major update to its platform with the integration of its advanced Sora2 and Veo3 models, overcoming one of the industry’s longstanding limitations. Until now, AI-generated videos were largely confined…
mktg.ai, the Creative Intelligence System that helps marketers unify, analyze, and act on creative performance, has announced the appointment of advertising veteran Jon Bond as an Advisor, further strengthening its world-class advisory board. Bond, renowned for his pioneering work in…
Mod Op, a full-service digital marketing agency recognized for combining creativity, data science, and innovation to drive client growth, has announced the acquisition of Ascend Marketing. Ascend is a tech-enabled, people-first marketing services firm that enhances customer and prospect experiences…
IBM has announced the launch of new AI agents now available on the Oracle Fusion Applications AI Agent Marketplace, marking a significant step in advancing operational efficiency for Oracle Fusion Cloud customers. These agents, developed by IBM Consulting using Oracle…
Despite the rapid growth of artificial intelligence in customer service, UK consumers continue to overwhelmingly favor speaking with human agents, according to new research from 8×8, Inc. The 8×8 Streetview survey revealed that 83% of respondents across the United Kingdom…
New solution delivers Feedonomics’ powerful data management and automation tools to easily create, manage and synchronize product feeds without technical knowledge Commerce, an open, intelligent ecosystem of technology solutions that empower businesses to unlock data potential and deliver seamless, personalized…
illumin Holdings Inc., a leading advertising technology company empowering marketers to see more and achieve more, announced the appointment of Brian Garrigan as Chief Revenue Officer (CRO) effective immediately. He will report to illumin’s CEO, Simon Cairns. A proven adtech…
Shirofune Moves Beyond Clicks and Conversions with Launch of Upper-Funnel Metrics Shirofune, the leading platform for digital advertising automation, announced new reporting and automatic optimization features that strengthen its capabilities for brand awareness, moving beyond lower funnel metrics to higher funnel…
Spectrio, a premier provider of digital signage solutions for enterprise environments, announced a strategic partnership with Screenverse, a leading programmatic digital out-of-home (DOOH) monetization partner. This collaboration further enhances Spectrio’s existing monetization capabilities within its extensive ecosystem of network partners,…
Integration of KNOREX’s advanced AI with premier providers’ human-verified B2B data empowers marketers to deliver smarter, more precise campaigns at scale KNOREX Ltd., a leading provider of AI-driven digital advertising products and solutions, announced a strategic partnership with a premier…
MediaScience launched MediaPET.ai, the first AI-driven platform with demonstrated capacity to deliver advertising impact on par with premium video ads, at a fraction of the cost. In an independent analysis by the Ehrenberg-Bass Institute, the world’s leading marketing science academic research…
Instacart, the leading grocery technology company in North America, announced that a new, full suite of business features are now available across the company’s white-label e-commerce solutions: Storefront and Storefront Pro retailers including Woodman’s Markets are already leveraging these capabilities…
Marks a Major Step Toward Digitizing and Automating OOH with AI-Enabled Workflows In a significant industry development, OUTFRONT Media Inc., one of the largest and most trusted out-of-home (“OOH”) media companies in North America, announced a strategic partnership with Amazon…
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