Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds, and automation. Whether you’re an experienced professional or new to the field, our insights are here to keep you informed and inspired. Let’s explore the exciting world of marketing technology together!
Here’s a roundup of recent highlights: How Companies Are Transforming Marketing
Google and Spotify Alum Launch Epiminds With $6.6 Million To Build Marketing Teams
Brilliant marketers are still buried in dashboards, spending more time on reports and clicks than on strategy and creativity. Epiminds was created to solve this problem. The company, founded by Swedish entrepreneurs Elias Malm and Mo Elkhidir, announced its public launch from stealth alongside $6.6 million in funding led by Lightspeed Venture Partners with participation from EWOR, Entourage, and high-profile angels including the former CMO of Booking.com. In just twelve weeks from ideation, Epiminds already signed major agencies that manage over 240 brands in their platform.
Zoom Partners With Oracle To Scale Enterprise Customer Engagement
Zoom Communications, Inc. has announced a strategic go‑to‑market partnership with Oracle to help enterprises modernize customer engagement through faster resolutions, unified omnichannel communications, and intelligent self‑service. The collaboration brings the full capabilities of the Zoom CX platform to Oracle Cloud Infrastructure (OCI), expanding its reach and enabling organizations to deliver smarter, more efficient customer experiences at a global scale.
Trusted TV Releases New AI Video Advertising Technology
Trusted TV announced strong early momentum for its connected TV (CTV) platform, generating hundreds of commercial storyboards. The technology company turns these storyboards into video content using AI and places them on Prime Video and other connected TV platforms via Amazon Sponsored TV. This early momentum follows Trusted TV’s public launch last week, which introduced a simple, fully managed way for small and local businesses to run premium TV campaigns with help from AI.
FIVE9 Named a Leader in Inaugural IDC MarketScape for European CCaaS
Five9, provider of the Intelligent CX Platform, announced that it has been named a Leader in the inaugural IDC MarketScape: European Contact Center as a Service 2025 Vendor Assessment (Doc # EUR153005525, October 2025). We believe this recognition reflects Five9’s demonstrated strengths in supporting European enterprises facing complex requirements for data protection, sovereignty, and compliance while modernizing omni-channel customer experience.
Coveo Achieves AWS Generative AI Competency
Coveo, the leader in AI-Relevance, delivering best-in-class AI-search and generative experiences that maximize business outcomes at every point-of-experience, announced that it has achieved the Amazon Web Services (AWS) Generative AI Competency. This specialization recognizes Coveo as an AWS Partner that helps customers and the AWS Partner Network (APN) drive the advancement of services, tools, and infrastructure pivotal for implementing generative AI technologies.
In conclusion, the MarTech landscape continues to evolve rapidly, with companies embracing innovative technologies to enhance their marketing strategies and deliver exceptional customer experiences. We’ll keep you updated on the latest developments, so you can leverage these insights to drive your own success in this dynamic field. Stay tuned for more exciting news and trends in the world of marketing technology!
For media inquiries, you can write to our MarTech Newsroom at sudipto@intentamplify.com
