Latest Marketing Tech Insights: Trends and Innovations Roundup

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds, and automation. Whether you’re an experienced professional or new to the field, our insights are here to keep you informed and inspired. Let’s explore the exciting world of marketing technology together!

Here’s a roundup of recent highlights: How Companies Are Transforming Marketing

Saifr Integrates With Adobe GenStudio for Compliant Content Creation

SurveyMonkey Launches Connect for No-Code Survey Data Integration

SurveyMonkey, the world’s most popular platform for surveys and forms, announced Connect, a new library of no-code quick actions to connect survey data with popular business apps. With Connect, users can let their data flow right to their favorite business apps to get even more power from SurveyMonkey even without investing in a separate integration. Connect is available for new and existing SurveyMonkey users across all plans.

Mediaocean Unveils Innovid as Unified Brand for Global Ad Tech

Mediaocean, the foundational partner for omnichannel advertising, announced that Innovid is the official name for its global ad tech business, following the merger with Flashtalking. Additionally, the company introduced a new brand identity for Innovid to signal its core tenets of independence, intelligence, and innovation. This milestone cements Innovid as the industry’s most powerful AI-driven omnichannel advertising platform, delivering a seamless solution for creative, delivery, measurement, and optimization.

AliExpress Unveils New Offerings for U.S. Sellers Enhancing Flexibility

Discord Releases SDK for Enhanced Game Social and Communication

Discord announces the launch of Discord Social SDK, a toolkit that enables developers of all sizes to tap into Discord’s social infrastructure to drive their game’s social and multiplayer experiences for all their players — with or without a Discord account at no cost. Developers can not only harness the SDK to power in-game communication and connectivity for all players, but they can also provide an even more integrated and engaging experience for their Discord-connected players while further benefiting from Discord’s social features to drive discovery and growth for their games.

In conclusion, the MarTech landscape continues to evolve rapidly, with companies embracing innovative technologies to enhance their marketing strategies and deliver exceptional customer experiences. We’ll keep you updated on the latest developments, so you can leverage these insights to drive your own success in this dynamic field. Stay tuned for more exciting news and trends in the world of marketing technology!

For media inquiries, you can write to our MarTech Newsroom at news@intentamplify.com