Sprinklr, the unified customer experience management (Unified-CXM) platform for modern enterprises, announced the appointment of Rory Read as President & Chief Executive Officer and a member of its Board of Directors, effective November 5, 2024. Mr. Read will succeed Ragy Thomas, who will transition from his Co-CEO role to Advisor to the CEO and work closely with Mr. Read while continuing to serve as Founder and Chairman of the Board. Trac Pham will transition from his Co-CEO and Board of Directors roles at Sprinklr to an advisory role.
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“I am honored that Ragy, Trac and the Board have entrusted me to lead Sprinklr through our next phase of growth and scale”
Mr. Read brings decades of global technology industry leadership from brands such as Vonage, Dell, Boomi, Virtustream, AMD, IBM, and Lenovo, including leading the historic integration of Dell and EMC that created Dell Technologies, which became the world’s largest privately controlled technology company at that time. He joins Sprinklr from Vonage, where he was Chief Executive Officer and President from 2020 to 2024, which was acquired by Ericsson in July of 2022 for $6.2B.
“Rory is an exceptional leader with proven expertise in driving transformational change and sustainable growth within the tech and SaaS industry,” said Sprinklr Founder, Advisor to the CEO and Chairman of the Board, Ragy Thomas. “Over many months, Trac and I have worked in tight partnership to stabilize the business, rigorously assess our needs, and identify the right leader to advance Sprinklr’s mission and position us for scalable growth. Rory has an impressive track record as a transformational CEO, with an ability to unify teams, foster innovation, and create substantial value for employees, customers, partners and stockholders. With Rory’s leadership, we believe that Sprinklr is uniquely positioned to help our customers accelerate their own transformation with an innovative AI-powered platform that can deliver tangible value and exceptional customer experiences.”
“We extend our deep gratitude to Trac for his exceptional partnership and dedication,” Mr. Thomas continued. “His leadership has been invaluable, providing thoughtful counsel and strategic guidance to strengthen our direction. Trac’s contributions have helped us to establish a strong foundation for Rory to build from, setting the stage for our next chapter of growth.”
“I am honored that Ragy, Trac and the Board have entrusted me to lead Sprinklr through our next phase of growth and scale,” said Mr. Read. “Sprinklr is an impressive company with a unique combination of leading disruptive technology, world-class customers and partners, passionate team members across the globe and an innovative customer-focused culture.”
Mr. Read continued, “I see a tremendous future ahead for Sprinklr and believe in our ability to build and execute a strong strategic vision that will bring tangible value to customers with our AI-powered platform. I look forward to working with Ragy and the Board, the leadership team and all our talented Sprinklr team members to write our next chapter of growth and value creation as we realize our full potential as a world-class industry changing enterprise software company.”
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