Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
TNS data details branded calls’ influence on protecting outbound calling operations and customer engagement A new Transaction Network Services (TNS) survey released finds that the rise in
In 2025, more is at stake than ever. As marketing technology evolves by the hour, American brands struggle increasingly to integrate the newest tools into
Interactions 2025 unveils CX AI innovations as well as showcases how businesses are leveraging CXone Mpower to generate instant ROI on AI investment NICE announced Interactions
Passport and Drive Research survey reveals how ecommerce brands are balancing rising trade risks with high international revenue potential—and the strategies they’re using to scale
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Parloa, an innovator in Agentic AI for customer experience, announced it has secured $120 million in Series C funding, bringing the company’s valuation to $1
New supervisor and research agents within CallMiner AI Assist support deep data investigation, complex task completion, education and content creation CallMiner, the leading provider of
In 2025, U.S. brands are no longer just running ads or posting content. They’re building connected journeys that follow the customer from their smartphone to
In 2025, U.S. marketers are no longer guessing what customers want. They’re using artificial intelligence to predict behavior, habits, and even feelings. This is not
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
AI-powered tools to build on Optimum’s +26 net promoter score (NPS) increase over the past two years Optimum and Google Cloud announced an expanded collaboration
Cresta will help Optimum improve sales conversion rates, accelerate efficient revenue growth, and empower their agents with the use of Generative AI Cresta, the leading
New B2B exchange will accelerate innovation by empowering enterprises to easily access data, decision assets, pre-built solutions and analytics to build modern, cutting-edge intelligence solutions
Today’s MarTech Top Voice: RWS Group’s VP Marketing Emma Fisher. In this interview with MarTech Insights, we sit down with Emma Fisher, a seasoned marketing
Ascential Technologies announced the launch of Ascential Care, a broader, globally responsive and agile customer service platform designed to further enhance customer experience and ensure exceptional
Webflow Cloud tears down the wall between websites and web apps Webflow announced Webflow Cloud, a major expansion of its platform that allows teams to host
Introducing purposefully built intelligent workflow system that transforms the customer experience for regulated industries Message Broadcast, a longtime leader in customer engagement for utilities and other
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