
Latest Marketing Tech Insights: Trends and Innovations Roundup
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

Proficy Digital is proud to announce the appointment of Justin Friend as Vice President of Sales. A recognized leader in automotive marketing and digital advertising, Friend brings

Digital Advertising Sales Leader, Nico Greco, Promoted to Chief Revenue Officer, North America Channel Factory, the global brand suitability and contextual advertising company, announced the

AI-Native Technology Delivers Hyper-Precise URL-Level Segments on One of the Largest SSPs PubMatic, an independent technology company shaping the future of digital advertising’s supply chain,

Amazon Verified Partner Delivers 99% Customer Growth for Retail Brands, Including Global Electronics Giant and Leading K-Beauty Companies PulseAd, the AI-powered retail media platform, announced

Now includes YouTube and Attention-Based Optimization, Solving One of the Industry’s Most Persistent Challenges Smartly, the leading AI-powered advertising platform, announced significant enhancements to Brand

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

Year-Over-Year Growth in Adoption and Revenue Illustrates Growing Demand for Higher Quality, Cross-Platform Video Advertising Options that Deliver Results PadSquad, the leading provider of high-impact

New Industry Framework Aims to Bring Structure and Speed to Digital Ad Invoicing Public Comment Open Until August 11, 2025 The Interactive Advertising Bureau (IAB), the

Global advertising technology leader The Trade Desk announced Deal Desk, a transformational new pillar of its Kokai platform that enables advertisers to manage their strategic

New offering enables brands to monitor and improve the environmental impact of their digital advertising campaigns, leveraging DV’s AI-powered Technology DoubleVerify, the leading software platform

New Initiative Calls on Industry to Standardize Containerization Technology in Open RTB for Efficient and Scalable Ad Tech Deployment IAB Tech Lab, the global digital

PureCars, the leading provider of digital advertising and marketing technology solutions for dealerships, is proud to announce its inclusion in the Toyota & Lexus Canada

Canadian media companies, agencies, and advertisers now have access to AdCellerant’s award-winning platform, including campaign execution, compliance-ready solutions, and real-time analytics tailored for local digital marketing.

June 4 in New York City – A Frontline Look at the New Rules of Digital Advertising As digital advertising enters a new era shaped by AI, privacy

New Framework Aims to Cut Complexity, Lower Costs, and Speed Deal-Making Across the Digital Ecosystem Public Comment Period Open For 60 Days Until July 21, 2025;

As U.S. tariffs and stubborn inflation push grocery and retail prices to new highs, ShopLiftr’s dynamic digital advertising platform empowers retailers and brands to meet the moment

Performance brands boost budgets as CPMs stabilize and audience reach expands Keynes Digital, the leading performance advertising partner for CTV, announced that advertisers are embracing
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