As advertisers push for more precise and responsive media performance, Circana has expanded its partnership with Yahoo by integrating its Campaign Conversion Feed into the
Advertising rarely stands still. It has evolved with every major shift in consumer behavior – from radio to television to social platforms. But what is
Metadata.io has introduced MetadataONE, a new AI powered platform designed to transform how B2B marketers build and scale digital advertising programs. The launch coincides with
Agentio has raised forty million dollars in a Series B round to accelerate the global expansion of its AI native platform built for creator led
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Cvent has introduced a new integration designed to help marketers better connect event data with digital advertising strategies through LinkedIn. The company announced the launch
Thanks, the customer focused native advertising network designed to make audiences reconnect with digital advertising, has entered a new partnership with Oztix, Australia’s largest independent
Teads has introduced a new artificial intelligence solution called Predictive AI, a tool designed to help marketers understand the likely performance of their digital creative
New Standard Advances Efficiency and Agentic Interoperability Across Programmatic Advertising; Open for Public Comment Until January 15, 2026 IAB Tech Lab, the global digital advertising
The collaboration was announced at Amazon Ads unBoxed and marks Shirofune’s U.S. expansion, with Direct Agents serving as a preferred agency partner for brands seeking
OpenWeb, a leading audience engagement and advertising technology company, has announced the launch of its new platform, Community Exchange, which transforms authentic online conversations into
Nextdoor Holdings, Inc., the well-known neighborhood network platform, has announced a major advancement in its advertising capabilities with the introduction of AI-powered ad optimizations, new
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Pacvue, known for its AI-powered Commerce Operating System, has unveiled plans for a new industry event that will bring marketers and agencies together for a
Anonymised and Bytek announced a strategic partnership that marks a new step forward in the secure and predictive activation of first-party data. Prediction and detection
Kevel and Skai have entered a new strategic partnership designed to make it easier for advertisers to access a wider range of emerging retail media
Swivel is positioning itself at the forefront of a major shift in digital advertising operations, unveiling a redesigned brand identity, fresh website experience and new
Palantir Technologies Inc. and Stagwell have entered into a major collaboration focused on transforming how large organizations manage and automate their marketing operations. The two
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