As brands accelerate toward AI-driven personalization and real-time customer engagement, reliable data activation has become a strategic requirement rather than a back-end concern. This shift
Leadership appointments in the agency world often signal where the market is heading, and for the MarTech ecosystem, Mindgruve latest move reflects the growing importance
Drawing on billions of global web and app signals, Similarweb outlines how Gen AI platforms are reshaping customer journeys and creating new imperatives for brand
Supermetrics has broadened its capabilities as a marketing intelligence provider with the launch of Supermetrics AI, a suite of new artificial intelligence driven solutions that
Feathr, a prominent provider of digital marketing tools for nonprofits, has introduced two new products Feathr Intelligence and Feathr Fundraising expanding its offerings into a
Incubeta, a global leader in digital marketing, announced the acquisition of RocketSource, a consultancy known for its proprietary frameworks that provide the foundation for AI-driven
Data quality named the top priority for improving marketing performance, according to Adverity’s survey of CMOs across the US, UK, Germany, Austria, and Switzerland Adverity,
Bluefish, a leading AI marketing platform tailored for Fortune 500 companies, announced the successful close of a $20 million Series A funding round led by
Cordial, a leader in messaging for enterprise retail marketing, has released a new report titled “Brands Battle for Attention as AI Redefines the Funnel,” which
The trusted platform ensures businesses never miss a call again For over 15 years, CallRail has helped businesses and marketing agencies attract more leads, convert more
Everflow, recognized by mThink as the top partner marketing platform for 2025, has introduced Traffic Health , a groundbreaking domain and IP monitoring solution designed
As targeting choices become more sophisticated, the impact on return on ad spend compounds — for better or worse An analysis from TransUnion sheds new
JARS Digital, one of Charlotte’s Top 20 digital marketing agencies, has launched a powerful new dashboard suite built specifically for small and midsize businesses (SMBs) that want to finally see what
Journify, a global provider of Conversion API (CAPI) and Composable Customer Data Platform (CCDP), has secured $4 million in funding. The round was led by
Launch of Interact Represents Holding Company’s Newest Platform to Orchestrate End-to-End Brand Marketing that Drives Business Outcomes for Clients Interpublic Group announced Interact, the latest evolution
Everspring enterprise-grade capabilities, powered by AWS, deliver clear ROI tracking, actionable insights, and enrollment predictions to higher education Everspring, a leading provider of education technology
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