Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
New solution delivers Feedonomics’ powerful data management and automation tools to easily create, manage and synchronize product feeds without technical knowledge Commerce, an open, intelligent
Instacart, the leading grocery technology company in North America, announced that a new, full suite of business features are now available across the company’s white-label
Mirian joins to accelerate the product innovation roadmap as publishers double down on engagement and loyalty OpenWeb, the premium community engagement platform, announced the appointment
In a groundbreaking move, WPP and Google declared a $400 million joint venture to elevate AI-driven marketing to unprecedented levels. The five-year partnership is a
GOCare has announced a new partnership with West Carolina aimed at strengthening digital customer engagement and operational performance through the use of its advanced Digital
McCorry will drive performance across key growth metrics including new business revenue, client expansion, and win rates Trilliad, a market-leading Growth Services Provider, announced the
New Data from Nift Finds 63% of Consumers Feel Overwhelmed by the Volume of Ads They See, While 78% Feel Brands Are Offering Fewer Rewards
Joint architecture brings enterprise-grade data and AI optimization to performance advertising across Finance, SaaS, and Gaming Nexus Clouds, a global infrastructure provider specializing in real-time
Data-driven decisions are a necessity for survival in a marketing world that is massively interconnected. One main chant that virtually every marketer, sales rep, and
MNTN, the technology platform pioneering performance marketing for Connected TV, has appointed Fraser Woollard as Head of Business Development and Data Partnerships. In this newly
FOX Advertising and Mobian announced a strategic partnership that brings together two powerhouses, committed to innovation in data-driven advertising, content optimization and the democratization of
Accenture and Google Cloud announced that their strategic alliance is driving client reinvention with Gemini Enterprise agentic AI solutions, building on the successful adoption of
Zilch, the consumer payments platform powering the future of commerce, unveiled milestone product developments marking the next phase of its exponential growth. At its first
Zoom Communications, Inc. announced that Zoom Phone, its AI-first cloud-based phone system, has exceeded 10 million seats globally, marking a major milestone in the company’s
GroundTruth, the advertising platform known for turning real-world consumer behavior into measurable business outcomes, has announced its expansion into Digital Out-of-Home (DOOH) advertising through a
Comscore, a global leader in measuring and analyzing consumer behaviors, and TiVo, a wholly owned subsidiary of entertainment technology company Xperi Inc. announced a strategic partnership
In a strategic move to bolster its technological leadership, the video and advertising platform JWP Connatix has appointed veteran ad tech executive Pat DeAngelis as
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