
Why Is Performance Branding the New Key to Proven Marketing ROI?
Marketing in 2025 has changed drastically; it is no longer about obscure figures or only isolated victories. They have been getting increasingly one single practical

Marketing in 2025 has changed drastically; it is no longer about obscure figures or only isolated victories. They have been getting increasingly one single practical

Integration of InnovidXP into AdRoll’s Platform Provides Always-On Visibility, Helping Marketers Tie CTV Exposure Directly to Business Results AdRoll, an AI-powered connected advertising platform built

In the rapidly changing world of marketing technology, innovation is the only thing that can keep you from falling behind while still maintaining your relevance.

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

Imagine if you could just ask your internet browser, “What are three enterprise-level project management tools that have AI insights integrated and provide me with

Picture this: Your company releases an amazing product, and people walk into your store, and the door is like a window that shows you the

AmplifAI, recognized as a leader in enterprise contact center technology, has just closed its Series B funding round, securing $33.7 million in combined equity and

Cactus Communications (CACTUS), a leading technology company specializing in AI-powered solutions, expert services for the scholarly publishing ecosystem and global enterprises, is pleased to announce the

B2B ecosystem of the current era has been the C-suite’s playground where they can not only have powers over budgets but also make strategic decisions

Just imagine: you have spent on a new website and made a content plan, but still, your most important keywords do not bring any results

Kenect, a technology company known for providing AI-driven tools to dealerships, has unveiled its latest innovation: Voice AI. This new solution is built to streamline

Frontline employees at Amazon will receive the company’s highest pay raise, bringing the average hourly wage of the staff at US fulfillment centers and transport

New Location Expands Technology Access, Personalized Support, and Local Investment Comcast has opened the doors to its newest Xfinity Store in Canton, Georgia, highlighting the company’s

QSIC, the global in-store audio platform that uses AI audio and data intelligence to help retailers and brands unlock the value of the in-store experience,

What if your next marketing campaign were not only evaluated by the number of clicks and the impressions it got, but also by the way

HCLSoftware has officially brought to the market Unica, a leading-edge AI marketing platform that aims to radically change the way Indian enterprises handle, automate, and

Imagine this: a customer receives an appreciation email intended for a purchase they never made, or a discount coupon for a product they bought just

The new offering allows independent agencies and holding companies to put more budget into working media, achieve better outcomes, and deliver value for brands. OpenX
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