Personalization in marketing has evolved rapidly. Once, it meant using a customer’s first name in an email. Then it became about sending product recommendations based
It’s a scary study you’re executing an AI-centric crusade with personalization, real-time lead scoring, and predictive analytics. The tech mound is there. The data exists.
Xpand, a retail technology startup building autonomous, AI-powered retail stores, announced it has raised $6 million in a funding round led by Ibex Investors and Emerge. The company’s
Advantage Solutions Inc, announced the appointment of Jeff Harsh as the new Chief Operating Officer of its Branded Services business segment, effective Aug. 25. Harsh
As students prepare to head back to school, a new global survey from GumGum, the contextual-first technology leader transforming digital advertising, reveals that advertising continues to
Picture spinning up a custom analytics dashboard, a microsite, or even a lightweight CRM all before your morning cup of coffee loses heat. No, it’s
The Trade Desk, a leading global advertising technology company, announced the appointment of Alex Kayyal as Chief Financial Officer (CFO), effective August 21, to drive
Aurora Mobile has announced a significant advancement for its AI agent platform, GPTBots.ai, by integrating Google DeepMind’s latest general-purpose world model, Genie 3. This integration
At this year’s Cannes Lions International Festival of Creativity, the excitement wasn’t about tacky campaigns or prizes about AI in marketing. At the CMO Insider
You’re browsing your phone after a long meeting, and then suddenly a sneaker ad appears, not a cold banner, but an opportunity to see how
Bringing deep mobile ecosystem expertise, Digital Turbine strengthens the Coalition’s mission to create a fair and open app economy Digital Turbine, the leading platform powering
New Leadership to Accelerate AI Innovation Across UCaaS and CCaaS Platforms Broadvoice | GoContact, the global leader in AI-powered customer experience technology, announced the appointment
Research from Microsoft and LinkedIn recently examined how Artificial Intelligence (AI) is changing the marketer’s work. It may change or touch on over 75% of
After being pressured by regulation in 2025, Apple, Google, Microsoft, and Samsung have significantly adjusted or removed misinformation or exaggerated AI marketing claims for their
Welcome to the Customer Data Platform (CDP), your marketing mission control, or reimagined e-mail box! As consumers hop between touchpoints faster than ever, the CDP
Proven Leaders Power the Next Wave of AI Innovation and Go-to-Market Acceleration BlueConic, the leading Customer Growth Engine for commerce brands, announced the appointments of
Nexxen, listed on NASDAQ under the ticker NEXN and recognized globally for its expertise in advertising technology especially in video and advanced television has made
Luxury Presence, a leading AI marketing platform used by over 65,000 residential real estate agents, has launched the first fully autonomous AI marketing team specifically
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