
IAB Releases General Terms for Digital Advertising Agreements for Public Comment
New Framework Aims to Cut Complexity, Lower Costs, and Speed Deal-Making Across the Digital Ecosystem Public Comment Period Open For 60 Days Until July 21, 2025;
New Framework Aims to Cut Complexity, Lower Costs, and Speed Deal-Making Across the Digital Ecosystem Public Comment Period Open For 60 Days Until July 21, 2025;
New multi-year product, technology & GTM alignment will power data engineering teams to deploy best-in-class DataOps methodologies DataOps.live, the Data Products Company, announced a strategic
Developed in collaboration with Google, the new solution enables marketers to use enhanced conversions to improve ROAS, CPA, and revenue from search, display and video
Company Names New Chief Product Officer and SVP of Advertiser Partnerships Rokt, the leading ecommerce technology company using machine learning and AI to make transactions
Introduction “Loyalty isn’t dead—it’s just digital.” That was the bold introduction at Shoptalk Fall 2025, and it couldn’t be more accurate. With their hyper-connected lives,
Introduction: The Blockchain Hype in Marketing — What’s All the Hype About? Do you ever question whether your digital advertisements actually do end up in
The partnership aims to provide clients with future-generation AI-based solutions that accelerate digital transformation within the $50 billion addressable cloud data management and analytics market. Mastech Digital,
Innovations to Care by Sprout will enable marketers to provide proactive, secure and insights-driven customer care on social. Sprout Social, an industry-leading provider of cloud-based
Rakuten Rewards, the leading Cash Back shopping platform, has appointed Wendy Bergh as Chief Marketing Officer (CMO). Bergh brings an exceptional track record of marketing leadership across
Leading L&D content platform unveils new website, messaging and Go1 Learn to contribute meaningful insights to the market, helping encourage, build and support employees everywhere
Channel Factory, the global brand suitability and contextual advertising company, announced several strategic leadership appointments to bolster its North American operations and drive the company’s
Combined technology and expertise will support clients with a deeper, data-driven understanding of their customers—delivering personalized insights that drive innovation and growth Press Ganey Forsta,
Introduction: The Robots Aren’t Taking Over—They’re Just Really Good at Marketing Ever wondered how ads seem to know what you want before you do?
New Version of Privacy-Focused Ulaa Balances Enterprise-Grade Security With a User-Friendly Browsing Experience Zoho Corporation, a global technology company, announces Ulaa Enterprise, an enterprise-ready version
CRM for Everyone is now widely available, adding deep Zia capabilities Zoho Corporation, a global technology company, added deeper AI and work orchestration capabilities to
Leading Telecommunications Operator in Alaska Will Benefit From Continued Partnership Using Industry-Leading BSS/OSS Platform Netcracker Technology announced that GCI, Alaska’s largest communications provider, has extended
In an era governed by information, data wears the crown. But with growing privacy concerns, marketers have a behemoth-sized problem on their plate: how to
Reticulate Micro, Inc., a software products company specializing in advanced video compression technology, announced its VAST™ (Video Adaptive Systems Technology) product line is now available
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