Customise Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorised as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

No cookies to display.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

No cookies to display.

Performance cookies are used to understand and analyse the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customised advertisements based on the pages you visited previously and to analyse the effectiveness of the ad campaigns.

No cookies to display.

The Enterprise Guide on Innovation and Security with Generative AI

Thryv Launches AI to Simplify Social Media for SMBs

Thryv Launches AI to Simplify Social Media for SMBs

Almost half of small businesses recently surveyed by Thryv, the leading do-it-all small business software platform, see social media as a marketing area where AI can have a big impact. Thryv is now making that vision a reality, announcing today it has incorporated AI-enhanced social media capabilities into Thryv Marketing Center™.

Marketing Tech Insights: Cloudinary Unveils Enhanced API-first DAM Platform

“Social media marketing plays a big role in finding and engaging new customers”

Marketing Center’s new Social Media Management Tool connects a business’s social media channels including Instagram, TikTok and YouTube. In one view a small business can see all profiles, posts, comments and performance insights, making it easy to manage and grow their social presence. Which, in turn, grows their business: according to Salesforce1, half of shoppers worldwide have used social media to discover products and 59% percent have used it to purchase something.

New features include:

  • AI-generated social content: with a simple prompt to write about “xyz,” ThryvAI’s caption generator creates customizable content, complete with hashtags and emojis, that is automatically designed for each social network.
  • Social content library:organized by topic, these images and templates provide post content that can be easily added to a social media calendar.
  • Content recommendations: content-based curation tools, including integrations with Google News and Pexels for quality articles and images, save time researching and creating new content.
  • Social scheduling: ability to schedule out posts allows small businesses to just “set it and forget it” and reach the right people at the right time.
  • Engagement: a single view of “Recent Posts” comes complete with all views, likes, comments and follower count across all connected social channels to better understand what content resonates with an audience.

“Social media marketing plays a big role in finding and engaging new customers,” said Rees Johnson, Chief Product Officer of Thryv. “However, being successful on social media requires time and creativity to develop, schedule, and engage with content. Time that most small businesses don’t have. By creating a centralized hub and leveraging AI for content creation Thryv is making it easy for small businesses to consistently serve relevant content to their customers without being online 24/7.

Marketing Tech Insights: Hevo Data Now Available on Google Cloud Marketplace

Source – Businesswire

For media inquiries, you can write to our MarTech Newsroom at news@intentamplify.com

Share With
Contact Us