GOCare has announced a new partnership with West Carolina aimed at strengthening digital customer engagement and operational performance through the use of its advanced Digital Experience Platform. This collaboration highlights West Carolina’s ongoing investment in innovative technology that enhances communication with subscribers and improves the overall customer experience.
West Carolina is a regional telecommunications company that serves western and upstate South Carolina along with Columbia County in Georgia. Known for its focus on service, reliability, and community, the provider is taking a major step forward by implementing GOCare Reach and GOCare Connect. These tools will allow the company to offer more proactive and personalized digital interactions while streamlining how it connects with customers.
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“West Carolina is committed to offering our customers best-in-class experiences across every touchpoint,” said Chris Townson, CEO of West Carolina. “Partnering with GOCare gives us the ability to engage customers through the digital channels they prefer while making our team more responsive, more efficient, and better equipped to deliver the level of service our communities expect.”
The deployment includes GOCare Reach, which enables targeted outbound messaging campaigns to specific customer segments. This will allow West Carolina to proactively communicate updates about service availability, network upgrades, and other important information while helping reduce the volume of incoming calls.
It also includes GOCare Connect, an integrated communication solution that brings together two-way SMS, webchat, email, and social media in one place. This centralized approach makes it easier for customers to interact through their preferred digital channels, while also allowing West Carolina to respond faster, resolve issues more efficiently, and manage communications from a single interface.
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Additionally, GOCare will support the delivery of separately branded digital messages for Upcountry Fiber, which is part of West Carolina’s partnership with Blue Ridge Electric Cooperative. This shows how the platform can support multiple brands and service areas at the same time, giving providers greater flexibility in their customer engagement strategies.
“West Carolina’s team has demonstrated a forward-thinking approach to digital customer experience,” said Mike Roddy, CEO and Co-Founder of GOCare. “With GOCare’s platform, they’re not just meeting expectations; they’re raising the bar. We’re honored to support their efforts and help bring their digital engagement vision to life.”
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