Dun & Bradstreet India, NERAMAC sign MOU for MSME growth

Dun & Bradstreet India, a global leader in business decisioning data and analytics, has announced that it has partnered with the Northeastern Regional Agricultural Marketing Corporation (NERAMAC) to issue D-U-N-S® Numbers to Farmer Production Organizations (FPOs) in the North Eastern region of India.

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The D-U-N-S® Number is a unique nine-digit identifier for businesses. This number is assigned once Dun & Bradstreet’s patented identity resolution process identifies a company as being unique from any other in the Dun & Bradstreet Data Cloud. It helps identify, validate, and link businesses worldwide.  

Speaking about the partnership, Preeta Misra, Senior Director – Credibility & Business Insights Group, ESG and SME, Dun & Bradstreet India said, “This is a valuable opportunity for all the Farmer Producer Organizations (FPOs) registered with NERAMAC to enhance their visibility and expand their reach both locally and globally. The Northeastern Region of India, known for its rich agricultural diversity and unique products, offers immense potential for FPOs to showcase their goods and connect with new markets. By leveraging this opportunity, these FPOs can not only gain visibility in the international markets but also contribute to the growth and development of the region’s agricultural sector on a broader scale.”  

Talking about the benefit of the D-U-N-S® Number, Misra further added, “The industry-recognized D-U-N-S® Number, an identifier for more than 590 million entities in the Dun & Bradstreet Data Cloud, provides information and linkage across business relationships, employers, and subsidiaries for more effective decision making.” 

Cmde Rajiv Ashok (Retd), Managing Director of NERAMAC said, “The logical progression for any Farmer Producer Company (FPC) is to seek opportunities and increase business. Given the geography, climatology and land holding patterns, the cultivated quantities of produce in Northeastern Region, relative to other regions of India, is relatively limited. However, the produce has its USP in terms of quality and limited exposure to chemical fertilizers/ pesticides. The obvious extrapolation from here leads to the requirement to export the produce to ensure higher income generation for farmers in FPOs/ FPCs. We believe that the Dun &Bradstreet’s D-U-N-S number will empower our FPOs/ FPCs to build credibility, increase visibility, expand across global markets, find potential customers, and identify growth opportunities. 

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Source – Prnewswire