Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds, and automation. Whether you’re an experienced professional or new to the field, our insights are here to keep you informed and inspired. Let’s explore the exciting world of marketing technology together!
Here’s a roundup of recent highlights: How Companies Are Transforming Marketing
Lucidworks Launches AI-Powered Commerce and Analytics Studios
Lucidworks, the leading provider of AI search and discovery solutions, announced significant advancements in merchandising and analytics with the twin launches of Commerce Studio™ and Analytics Studio™. Bringing predictive AI and real-time insights to enterprise search and discovery, both platforms will be available as fast-start packages for B2B and B2C enterprises.
Marketers Increase Software Spend but Struggle With Tech Decisions
Software spending in the marketing industry is set to rise this year. According to GetApp’s 2025 Tech Trends Survey—which studied the responses of 1,116 marketing decision-makers across 9 countries—a staggering 79% plan to increase their software investments by at least 5%.
Retail Reply Powers a Mobile-First Shopping Experience at Vans’ Newly Revamped London Store
Retail Reply, a Reply company specialising in technological solutions for the retail sector, partnered with Vans, the iconic brand of VF Corporation, to support the renewal of its flagship store in London, located on the renowned Oxford Street. This project marks another step forward in the partnership between Retail Reply and VF Corporation, established in 2018, and aims to redefine the in-store experience through cutting-edge technologies.
Cugat Boosts Retail Efficiency and Shopper Experience With Toshiba Self Checkout.
Cugat, a leading family-owned supermarket chain in Chile, has successfully implemented Self Checkout by Toshiba Global Commerce Solutions. This step elevates Cugat’s retail operations and focuses on continued growth to drive innovation.
“Toshiba Global Commerce Solutions is excited to collaborate with Cugat on this groundbreaking project. The successful deployment of the Toshiba Self Checkout effectively addresses significant operational challenges and optimizes checkout processes. This achievement enhances Cugat’s efficiency and sets a solid foundation for its future expansion and technological advancements,” said Manuel Medecigo, VP of Sales, Latin America at Toshiba Global Commerce Solutions.
Ingram Micro Elevates the Power of Community
Ingram Micro Inc., a business-to-business (B2B) platform company for the global technology ecosystem, announced its two partner communities—Ingram Micro SMB Alliance and Ingram Micro Trust X Alliance (TXA)—are now united under the international brand of Trust X Alliance and designated as Elite members of the new Ingram Micro Ultra loyalty program.
In conclusion, the MarTech landscape continues to evolve rapidly, with companies embracing innovative technologies to enhance their marketing strategies and deliver exceptional customer experiences. We’ll keep you updated on the latest developments, so you can leverage these insights to drive your own success in this dynamic field. Stay tuned for more exciting news and trends in the world of marketing technology!
For media inquiries, you can write to our MarTech Newsroom at news@intentamplify.com
