As connected television continues to reshape the media landscape, industry leaders are seeking new models to improve transparency, monetization, and collaboration across streaming platforms. The
As retail media continues to evolve into one of the fastest growing segments of digital advertising, platforms are increasingly strengthening leadership teams to navigate rapid
As retail media continues expanding beyond traditional marketplaces, the Koddi Babylist commerce media partnership highlights how specialized platforms are investing in scalable advertising infrastructure to
As enterprise advertisers demand faster campaign execution and measurable performance, the EVA Live NeuroServer web application launch marks a significant step toward scalable, AI driven
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
ESPN is rolling out a new way to really see how fans connect with their content. They’re teaming up with Comscore, using its cross-platform content
As quick service restaurants and convenience retailers look to modernize the physical customer experience, the drive thru has become one of the most critical touchpoints
As global sporting events continue to redefine how audiences consume media, the 2026 FIFA World Cup is shaping up to be a major test for
Live commerce advertising is rapidly emerging as a powerful driver of digital sales, blending entertainment, real time engagement, and instant purchasing into a single experience.
Perion Network Ltd, a leader in advanced digital advertising technology, has integrated its Perion One Platform with Amazon DSP, giving advertisers access to Amazon’s first-party
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Seasoned executives from Clarivate, IHS Markit and Chainalysis join to guide next-phase innovation and scaling at VideoAmp VideoAmp, a leading advertising technology company, announced the
Broadsign has announced the acquisition of Place Exchange, marking a significant consolidation in the rapidly expanding out of home advertising technology landscape. The deal, supported
Smartly, the AI driven advertising technology platform, has introduced two new creative intelligence products designed to give marketers deeper visibility into how their ads will
OpenWeb, a leading audience engagement and advertising technology company, has announced the launch of its new platform, Community Exchange, which transforms authentic online conversations into
Instacart has taken another significant step in retail media measurement by expanding its accreditation from the Media Rating Council. The company, which has established itself
Smartly Data Reveals How AI and Cross-Channel Intelligence Are Reshaping Marketing Smartly, the leading AI-powered advertising technology platform, released its seventh annual Digital Trends Report,
LG Ad Solutions, a global provider of Connected TV (CTV) advertising technology, announced Agentiv, an artificial intelligence (AI) platform developed to support the company’s suite
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