Live commerce advertising is rapidly emerging as a powerful driver of digital sales, blending entertainment, real time engagement, and instant purchasing into a single experience.
Perion Network Ltd, a leader in advanced digital advertising technology, has integrated its Perion One Platform with Amazon DSP, giving advertisers access to Amazon’s first-party
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Seasoned executives from Clarivate, IHS Markit and Chainalysis join to guide next-phase innovation and scaling at VideoAmp VideoAmp, a leading advertising technology company, announced the
Broadsign has announced the acquisition of Place Exchange, marking a significant consolidation in the rapidly expanding out of home advertising technology landscape. The deal, supported
Smartly, the AI driven advertising technology platform, has introduced two new creative intelligence products designed to give marketers deeper visibility into how their ads will
OpenWeb, a leading audience engagement and advertising technology company, has announced the launch of its new platform, Community Exchange, which transforms authentic online conversations into
Instacart has taken another significant step in retail media measurement by expanding its accreditation from the Media Rating Council. The company, which has established itself
Smartly Data Reveals How AI and Cross-Channel Intelligence Are Reshaping Marketing Smartly, the leading AI-powered advertising technology platform, released its seventh annual Digital Trends Report,
LG Ad Solutions, a global provider of Connected TV (CTV) advertising technology, announced Agentiv, an artificial intelligence (AI) platform developed to support the company’s suite
Mortensen Joins from Google and Will Scale Sales Momentum for Next Phase of TTD Growth The Trade Desk, the world’s leading independent advertising technology company,
Advertisers gain access to ACR audiences through Yahoo DSP across the U.S., U.K. and Germany Nexxen, a global, flexible advertising technology platform with deep expertise
illumin Holdings Inc., a leading advertising technology company empowering marketers to see more and achieve more, announced the appointment of Brian Garrigan as Chief Revenue
New AI workflow turns a website link into a TV storyboard in under a minute, with the finished commercial ready in less than a week
In a move that strengthens its position in the advanced television and digital video landscape, the global programmatic media company MiQ has officially been named
In a strategic move designed to simplify and enhance the value of data in digital advertising, Nexxen has announced the official launch of its Curated
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Nexxen, a global advertising technology company recognized for its expertise in data and advanced TV, has introduced a groundbreaking innovation by becoming the first to
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