In a strategic alliance aimed at elevating the quality and scale of connected TV advertising, the advanced digital advertising provider Causal has announced a new
New advertising platform leverages American Express digital platforms, giving advertisers the ability to help reach customers in high-intent, relevant moments American Express unveiled Amex Ads,
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
In a strategic move designed to propel its flagship artificial intelligence technology into its next stage of commercial growth, AdTech solutions provider Inuvo, Inc. has
In a strategic move designed to simplify and enhance the value of data in digital advertising, Nexxen has announced the official launch of its Curated
The Trade Desk has announced Audience Unlimited, a sweeping update to its third-party data marketplace, which the company says will significantly improve accessibility and affordability
Adoption of alternative solutions has reached 91%, supported by 90% of respondents reporting satisfaction with their chosen solutions ID5, the market-leading identity provider for digital
ROI·DNA, a Hotwire Global company and full-service B2B digital marketing agency, announced it has been selected as the global digital advertising partner for Qualtrics, the
GumGum, a leader in contextual-first global digital advertising, has appointed Katy Loria as its new Chief Revenue Officer (CRO). In her new role, Loria will
Intent IQ, TransUnion, and Involved Media have released results from a joint campaign that highlights how audience amplification strategies can restore scale and deliver strong
AdRoll is forecasting a busy holiday season for advertisers. The company’s newly released Q3 2025 State of Digital Advertising Report points to a rebound in
Media.com, the world’s first fully verified social network, is making a significant move into the global advertising market with the rollout of Media Ads across
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
DoubleVerify (“DV”), a leading platform for verifying media quality, optimizing ad performance, and proving campaign outcomes, announced a key evolution within its senior commercial leadership
Reply, the renowned technology company, has achieved the AWS Advertising and Marketing Technology Competency, an official recognition from Amazon Web Services that validates advanced expertise
PubMatic has introduced an AI-driven monetization platform designed to empower publishers by giving them control over their revenue, data, and demand in the evolving digital
My Marketing Pro has launched as the first AI-powered connected media platform designed to unify brand-building and direct marketing within a single, user-friendly system. Developed
Rockbot, the leader in digital media solutions for brick-and-mortar businesses, announced that they have collaborated with Amazon signage to make Rockbot’s suite of services available
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