Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
New approach simplifies audience targeting with real-time buying, first-party data and seamless cross-platform performance DISH Media, a leader in addressable advertising and an indirect subsidiary
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
LG Ad Solutions and AdGood have announced a strategic partnership to make premium Connected TV (CTV) advertising more accessible to nonprofits. By leveraging unsold streaming
Upwave Finds IRIS-enabled™ CTV Targeting Drives Stronger Awareness, Recall, and Favorability Upwave, the Brand Outcomes Measurement Platform, and IRIS.TV, the leading content data marketplace for
Yieldmo, a leading advertising platform helping brands improve digital ad experiences through creative tech and AI, announced the expansion of its intellectual property portfolio with
Enhanced DTC, TVE apps to launch in summer 2025 NESN, New England’s premier sports network, announced that it has selected global digital solutions leader ViewLift to
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
LG Ad Solutions, a global leader in connected TV (CTV) and cross-screen advertising, announced findings from “The Big Shift 2025” – the company’s fourth installment
Evans to Lead U.S. Sales Organization at LG Ad Solutions LG Ad Solutions, a global leader in connected TV and cross-screen advertising, announced the appointment
She Runs It, CodeHouse, and TransTech Social leverage GumGum’s innovative In-Video ad suite for increased brand awareness. GumGum, the contextual-first technology leader transforming digital advertising,
LG Ad Solutions enters a multi-year licensing deal with Zenapse with the intent to bring AI-powered emotionally intelligent insights and targeting to connected television (CTV)
Report Celebrates Centennial of First Public TV Demonstration and Explores the Future of CTV Advertising TripleLift, the Creative SSP transforming digital advertising with innovative technology
Data-driven, end-to-end platform enables marketing strategies that ensure compliance while maximizing impact across display, linear & Connected TV Innovative integration with leading healthcare analytics company
AdRoll, a leading marketing and advertising platform that helps business-to-consumer brands grow, announced the launch of its Connected TV (CTV) offering. This offering expands AdRoll’s
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
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