TransUnion Finds Big Gap in Audience Targeting Decisions
June 13, 2025
As targeting choices become more sophisticated, the impact on return on ad spend compounds — for better or worse An analysis from TransUnion sheds new
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Tag: marketing solutions
Questex Recognized for Content and Innovative Data-Driven Marketing Solutions
June 9, 2025
Won Prestigious Awards from the Jesse H. Neal Awards, the American Society of Business Publication Editors, National Institute for Health Care Management (NIHCM), NIHCM Foundation
SmartBug Media Promotes Adam Bleibtreu to CEO
June 5, 2025
Founder Ryan Malone Returns to Board Chairman, Passes the Baton to Bleibtreu in Strategic Leadership Transition SmartBug Media — HubSpot’s most decorated Elite Partner in the
ROI·DNA Expands Globally to Boost B2B Tech Brand Growth
June 3, 2025
Integrated team across EMEA, APAC, and North America positions ROI·DNA as the go-to growth partner for enterprise technology companies worldwide ROI·DNA, a Hotwire Global company
Direct Agents Opens Austin Office for Growth, AI Strategy
June 2, 2025
Direct Agents announces the launch of its new Austin office, an expansion designed to strengthen the agency’s specialized expertise in growth marketing, brand strategy, and AI consulting
PCI Cuts Ribbon on PCI Midwest in Indiana for Mail Innovation
May 28, 2025
Postal Center International (PCI), the fastest-growing provider of presort mail solutions, print, and marketing solutions, celebrated the grand opening of its newest facility, PCI Midwest, on Thursday,
Jasper Names CRO, VP to Boost Enterprise Momentum
May 22, 2025
New executive talent joins as enterprise demand surges for the company’s marketing AI platform Jasper, the world’s leading AI marketing platform, announced the appointments of
SKAI Intelligence Acquires SESAME Digital to Expand European Presence
May 8, 2025
SKAI Intelligence, a Seoul-based global AI-powered content and marketing solutions provider, announced that it has successfully acquired SESAME Digital, a France-based digital commerce agency specializing in conversion-driven
TransUnion Appoints Brian Silver Executive Vice President of Marketing Solutions
April 21, 2025
Digital advertising leader will drive business development for TruAudience line of solutions Brian Silver joined TransUnion as Executive Vice President of Marketing Solutions, effective April
RRD Launches Iridio, Unified Marketing Solutions for CMO
April 21, 2025
Iridio by RRD streamlines marketing, reduces complexity with composable solutions RRD introduces Iridio, a unified marketing solutions partner formed to streamline marketing execution and drive
Main Street Innovation, Smarter Marketing, Deeper Engagement
April 15, 2025
Main Street, Inc. Launches Connect: A Modern Marketing Solution for Community-Based Financial Institutions Main Street, Inc., a trusted provider for community banks and credit unions,
Coalmarch Announces New Ownership and Strategic Partnership With WorkWave
April 11, 2025
Coalmarch announces its transition to private ownership, marking a significant milestone in the company’s evolution. Led by industry veterans, this move reinforces Coalmarch’s commitment to innovation,
AppsFlyer and NAVER Integrate Audiences for Enhanced Marketing
April 10, 2025
AppsFlyer, the global leader in marketing measurement, attribution, and data analytics, has announced a new integration of AppsFlyer Audiences with NAVER. The integration enhances audience
Gemini Named 2025 Nexstar Partner for AI and Multi-Channel Marketing Solutions
April 4, 2025
Gemini: Advanced Marketing Solutions, a leader in performance digital marketing, is proud to announce its selection as a 2025 Strategic Partner of Nexstar Network. Nexstar
Eagle Eye Appoints Jeff Baskin as CRO to Drive Growth
March 31, 2025
US-based retail technology leader joins executive team to direct sales, marketing and customer success as the company scales loyalty and AI-driven personalization solutions worldwide Eagle Eye, a
PostcardMania Add Snap Apart Mailers to Automated Direct Mail Solution
March 27, 2025
PostcardMania, the $119 million marketing technology firm with over 390 staff, is adding snap apart mailers to its direct mail automation offerings through its multi-million-dollar tech-driven division PCM Integrations. Snap-apart or
Skydeo Partners With Adstra to Enhance Predictive Audiences in SAM
March 27, 2025
Skydeo, a leader in predictive audience data, is thrilled to announce its latest strategic content partnership with Adstra, a premier provider of identity-based data solutions. This
Liqvd Asia Acquires AdLift, Creating a Digital Marketing Powerhouse
March 20, 2025
AdLift, a leading performance-driven digital marketing agency, has been acquired by Liqvd Asia, a powerhouse known for its cutting-edge creative and integrated marketing solutions. This
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