Vehicle service-level insights enable auto advertisers and their retailers to evaluate the true impact of vehicle service campaigns S&P Global Mobility and Viant Technology Inc., two industry leaders in people-based advertising technology, unveiled a first-to-market solution to assess the success…
Accenture and Einr AS have reached an agreement for Einr AS to be acquired by Accenture. Einr AS is a Norwegian business consulting firm that specialises in high-volume logistics solutions using SAP® technologies to streamline the movement of goods from…
In its most recent Worldwide Semiannual Software Tracker, International Data Corporation (IDC) ranked Salesforce as the top provider of CRM software. For the tenth time in a row, Salesforce has taken first place. IDC is a renowned global market intelligence…
In response to rising demand for sustainable gifting solutions, Sendoso reports a 220% increase in vendors using sustainable practises. An increase in green gifting and sustainable vendors was seen, according to new data from the top direct marketing automation company…
Vibhor Kapoor has been promoted to President of AdRoll, effective immediately, according to an announcement from AdRoll, the leading marketing and advertising platform for businesses of all sizes. As Chief Marketing Officer, Kapoor joined AdRoll, a subsidiary of NextRoll, Inc.,…
